Position Overview: Marketing Programs Manager
A large share of pipeline in our category is built in the field: at the industry conferences where regulatory leaders gather, in the webinars where they learn, and through the associations where they convene. We are building a founding marketing team, and this is its execution engine.
You will own the programs calendar end to end: which events we invest in, how we show up, and what pipeline each program produces. This is a builder role: there is no playbook to inherit. You will create the systems, vendor relationships, and reporting that the marketing function scales on.
Responsibilities
Events & Conference Program (primary)

Build and own the annual industry event strategy across our verticals, evaluating conferences against pipeline potential, audience fit, and cost, and recommending the invest/skip/downgrade call for each.
Negotiate directly with organizers on sponsorship packages, speaking slots, booth placement, and delegate lists; you should expect to materially improve on rate-card pricing.
Run end-to-end event execution:



booth and collateral logistics with our in-house design team, speaker preparation, pre-event outbound coordination with the demand generation function, on-site orchestration, and post-event lead routing within agreed SLAs.
Track cost-per-opportunity and pipeline sourced per event, and kill programs that do not perform.

Webinar Program

Own the webinar calendar: topic selection with subject-matter experts, speaker recruitment (internal and guest), production, promotion coordination, and follow-up handoff to sales.
Manage the platform, run-of-show, and rehearsal discipline so that live sessions are consistently professional.
Report attendance-to-meeting conversion and iterate on format, timing, and topics accordingly.

Industry Association Relationships

Serve as RegASK's operational liaison to the industry associations relevant to our buyers, managing memberships, participation commitments, and c

📌 Marketing Programs Manager (Madrid)
🏢 Regask
📍 Madrid