Your mission

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As an SEO & Content Manager for Schiller International University, your mission is to align content, SEO initiatives and website priorities with businessobjectives, recruitmentgoalsand growth opportunities, driving organic visibility, websiteperformanceand audience engagement. You will be responsible for managing Schiller's content and SEO roadmap across websites, landing pages, blogs, institutionalcommunicationsand recruitment marketing initiatives. You will identify opportunities, prioritize initiatives, coordinate implementation across teams and partners, and leverage data and SEO insights to drive growth across our digital channels. This role sits at the intersection of SEO, content strategy, website management and performance analytics. You will work closely with SEO, Digital Marketing, Web Development, Design, Product, Communications, Marketing Automation and external partners to prioritize initiatives, coordinate content efforts,



translate data into actionable recommendations, and improve Schiller's organic visibility and website performance.

Tasks and Responsabilities

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- Own and manage Schiller's content calendar and SEO roadmap across websites, landing pages, blogs, institutionalcommunicationsand recruitment marketing initiatives.
- Identify,prioritizeand manage SEO and content opportunities based on businessobjectives, recruitment priorities, organic growthpotentialand user needs.
- Maintain visibility over content and SEO initiatives, including priorities, progress, dependencies, risks and opportunities, providing regular updates and recommendations to stakeholders.
- Develop,optimize and maintain website content to improve organic visibility, user experience and conversion performance.
- Conduct keyword research, search intent analysis and content audits using tools such as SEMrush,Ahrefs, Google Sear

📌 SEO Content Manager (Madrid)
🏢 Schiller International University
📍 Madrid