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A Brand Manager for Consumer Health at Dr Reddy’s Laboratories Spain/Portugal will lead the strategic development and execution of brand plans for the Nicotinelle portfolio. The role focuses on driving brand growth, market share, and profitability in alignment with DRL’s mission to provide affordable and innovative healthcare solutions to support local partners. The position reports to the Cluster Head for Western and Southern Europe.
Diversity, Equity & InclusionAt Dr Reddy’s, we are deeply committed to building a diverse, equitable and inclusive workplace where everyone belongs and is valued for their contributions to the team.
Key Responsibilities

Brand Strategy & Planning

Develop and implement annual brand plans and long‑term strategies for assigned products with local co‑marketers.
Conduct market analysis to identify growth opportunities and consumer insights.
Share brand positioning from Integral Marketing, messaging, and value proposition to your countries (adapt, translate… when required).





Marketing Execution

Co‑lead integrated marketing campaigns across digital, retail, and healthcare channels.
Collaborate with co‑marketers to brief media agency.
Support creative agencies and internal teams to develop or localise impactful promotional materials.
Successfully manage product launches and lifecycle strategies in collaboration.
Act as daily contact with co‑marketers; liaise with sales teams to gather field insights and ensure alignment.
Gather field insights and competitor intelligence from reps to enhance performance.
Track budgets and assist with PO creation and invoice processing.
Maintain product documentation, marketing approval workflows, and internal portals.
Track all advertising documentation according to internal regulatory process.

Performance Management

Build reporting template & monitor brand performance through KPIs (sales, market share, ROI, distribution). Create monthly reports a

📌 Brand Manager (Barcelona)
🏢 Dr. Reddy S Laboratories
📍 Barcelona