Job Title: Business Development Director (General KOL Growth)

Envíe su CV y cualquier información adicional requerida después de haber leído esta descripción, haciendo clic en el botón de solicitud.
Experience Required: Crypto Exchange
Work Arrangement: Remote
Role Overview
We are seeking a highly experienced Business Development Director (KOL) to lead our global influencer and Key Opinion Leader (KOL) strategy across the Web3 and crypto ecosystem. This role is responsible for building and scaling overseas KOL channels, leading a high-performing BD team, and driving global user acquisition and trading growth through strategic influencer partnerships.

Key Responsibilities

-
- Identify, onboard, and manage top and mid-tier blockchain, finance, and trading KOLs, influencers, and community leaders across Southeast Asia, the Middle East, Latin America, Europe, and North America
- Build and continuously expand a high-quality global KOL and influencer network
- Develop a scalable, high-conversion overseas KOL partnership ecosystem

Team Leadership & Performance Management

-




- Build, lead, and scale the KOL Business Development team
- Define annual, quarterly, and monthly KPIs aligned with growth, acquisition, and conversion targets
- Establish clear SOPs, workflows, performance frameworks, and training systems
- Drive team execution, monitor progress, and continuously improve efficiency and output quality
- Design and execute tailored overseas KOL marketing strategies based on product positioning, market trends, and regional audience behavior
- Lead collaborations across live streaming, content campaigns, community activations, and integrated marketing initiatives
- Ensure all KOL content and campaigns align with brand positioning and compliance requirements
- Oversee end-to-end execution including content approval, publishing, and campaign performance tracking
- Track and analyze key performance metrics including KOL traffic, engagement, user acquisition, registrations

📌 Business Development Director (España)
🏢 Confidential
📍 España