We are part of International Airlines Group (IAG), one of the world’s leading airline groups and owner of some of the biggest brands in the sky.

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IAG Transform provides creative and innovative solutions to drive sustainable transformation by delivering procurement and airline services, as well as group-wide systems across IAG. Each operating company benefits from the Transform centralised model, driving efficiencies, automation, and economies of scale.

Purpose of the role
Owns the trafficking and technical set‑up of campaigns across IAG Media's digital inventory, ensuring campaigns are correctly configured, launched, monitored, optimised and reported across digital channels such as web, app, email, Wi‑Fi portal, IFE and other addressable digital surfaces.

Manages campaign set‑up from approved media plan to launch, including creative checks, trafficking, tagging, audience/placement configuration, QA, pacing monitoring,



troubleshooting and delivery optimisation.

Your responsibilities

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- Manage campaign trafficking across the relevant channel platforms, including GAM, DV360, Kevel and PAC's OneMedia
- Translate approved campaign requirements into technical trafficking set‑up
- Configure campaigns in the relevant ad‑serving, CRM or digital delivery platforms
- Validate creative assets against format specs, brand‑safety rules and customer‑experience guardrails
- Set up tags, tracking links, audience segments, placement rules and campaign naming conventions
- Run pre‑launch QA and ensure campaigns are ready to go live
- Monitor campaign pacing, delivery, errors, discrepancies and performance signals
- Recommend optimisations to improve delivery, pacing or media mix
- Coordinate with Tech & Data and OpCo teams to resolve technical delivery issues
- Provide delivery inputs for reporting and post‑campaign analysis in coordination wit

📌 Digital Trafficker (Madrid)
🏢 IAG Transform
📍 Madrid