Who we are

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BYD Group is a leading high-tech multinational, based in Shenzhen, China. Operating across four core industries , IT, automotive, new energy, and rail transit BYD employs over 300,000 people worldwide.

At BYD Iberia, we are redefining the future of mobility. As part of the world’s leading New Energy Vehicle company, we are committed to building a sustainable, zero-emission future where technology and nature coexist in harmony.

Your Mission
You will enhance dealer network performance through data-driven analysis, impactful marketing initiatives, and the deployment of innovative aftersales platforms and loyalty programs. By leading digitalization projects and optimizing processes, you will strengthen customer engagement, service profitability, and overall network efficiency, contributing to a sustainable and customer-centric mobility ecosystem.

What You’ll Be Doing
Performs market and dealer profitability analyses,



develops service offers, and optimizes aftersales processes to improve business performance and network efficiency. Leads key aftersales projects and provides operational and administrative support to the Aftersales Manager.

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- Leads marketing campaigns, communication activities, CR initiatives, and sales promotions to reinforce service branding, increase customer engagement, and support dealer network performance.
- Deploy and maintenance aftersales platforms across Dealer nertwork.
- Interfaces and API developing with Dealers and providers to improve the communication, performance and bussiness analysis.
- Leadership in aftersales digitalization projects across NSC and Official Dealer network.
- Customer loyalty programs definition, development, launch and monitoring. Auto insurance, Maintenance programs, financing.
- Pricing analysis, manage MKT content and coordinate communications with Dealer n

📌 Aftersales Marketing (Madrid)
🏢 BYD EUROPE
📍 Madrid