Omega CRM is a Merkle & Dentsu company, leader in development of Customer Experience services, with +20 years of experience in the use of Technology applied to Marketing and providing a unique Customer Relationship with mainly focus on Innovation is looking for a Web / CMS Consultant to continue developing interactions with our customers throughout their Customer Journey Map, ensuring to increase their satisfaction and loyalty to the brand.
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Core Responsibilities
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- Portal Administration: Oversee the daily operations and maintenance of the HCP web portal via Content Management Systems
- Design Implementation: Convert Figma wireframes and high-fidelity mockups into fully responsive, high-performing web pages that align with brand identity.
- Information Architecture & Governance: Direct the site’s structural design and web compliance policies to ensure seamless navigation and adherence to corporate standards.
- UX Collaboration:
Partner with UI/UX teams to refine the digital journey, prioritizing web accessibility, ease of use, and visitor retention.
- Performance Optimization: Execute and track SEO, Conversion Rate Optimization (CRO), and A/B testing initiatives to enhance portal efficiency.
- Data Intelligence: Leverage Google Analytics and Looker Studio to transform raw data into actionable insights for executive reporting.
- Stakeholder Management: Act as the primary liaison between the Customer Experience department and internal business units, balancing and prioritizing diverse project requirements.
- Project Oversight: Utilize project management frameworks and tools to ensure the punctual delivery of complex digital tasks.
- MarTech Integration: Support the digital ecosystem by aligning web efforts with Marketing Automation, Salesforce Marketing Cloud (SFMC), and CRM workflows.
Required Qualifications and Skills
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📌 Web / CMS Consultant (Madrid)
🏢 Omegacrmconsulting
📍 Madrid
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