Experteer Overview
In this role you will lead large-scale national and international SEO programs for global brands within Publicis Groupe Madrid’s SEO team. You will plan, execute, and analyze SEO actions, coordinating with cross-functional teams to optimize on-page, off-page, and local strategies. You’ll drive performance, reporting, and market/competitor research to strengthen brand presence across search engines. This position offers growth opportunities, exposure to international projects, and the chance to shape digital marketing outcomes for top clients.

Compensaciones / Beneficios
• Manage large national and international SEO accounts
• Oversee execution and ongoing analysis of large-scale SEO projects
• Coordinate with cross-functional teams across areas and regions
• Develop strategy and conduct market/competitor research
• Manage combined SEO/SEM initiatives within One Search
• Optimize on-page elements (titles, meta data, H1, internal linking)
• Measure and report SEO performance
• Handle local SEO (Google My Business)
• Apply off-site SEO techniques (link building, outreach, PR)
• Support e-commerce optimization and internationalization efforts

Responsabilidades
• u003e2 years of proven professional SEO experience




• Client management experience with planning, presentations, and daily communication
• Demonstrable SEO knowledge from a digital marketing agency
• Strong on-page SEO optimization skills
• Experience with international SEO and SEO/SEM integration
• Local SEO experience (Google My Business)
• Familiarity with Drupal and other CMS (WordPress, Magento, Shopify) is a plus
• Analytical, problem-solving, and communication abilities
• Experience with SEO tools: SEMrush, Sistrix, Screaming Frog, Ahrefs, GA4, Google Analytics, Google Search Console, Looker Studio
• Knowledge of GEO and brand presence in LLMs
• Autonomous, versatile, adaptable to market changes
• Experience in e-commerce optimization
• Strong organizational skills

Requisitos principales
• Adaptable Benefits (Coverflex): meal vouchers, health insurance, transportation
• Growth opportunities through local and global training
• Free online training via LinkedIn Learning and Udemy via Marcel
• Partner certifications (Meta, Google, Amazon)
• Work from anywhere with #WorkYourWorld program
• Attractive holidays package and wellbeing initiatives

📌 SEO Specialist (Madrid)
🏢 Publicis Media
📍 Madrid