Avarda Groupsimplifies how customers across Europe manage their personal finances. Listed on Nasdaq Stockholm since 2016, we combine a pragmatic business mindset with cutting‑edge technology to deliver scalable, efficient payment, savings and lending solutions.To strengthen our team, we are looking for a Digital Growth Specialist to support our digital growth initiatives and conversion optimization efforts, while developing, managing, and optimizing communication strategies and campaigns across multiple European markets.The role focuses on optimizing the acquisition and onboarding funnel, from first customer touchpoint through to first card usage.This position sits between Performance Marketing, Growth, Analytics, and Content & Customer Journey Management, and is adecuado for someone who enjoys working across multiple digital disciplines in a fast-paced, dynamic environment.Your ResponsibilitiesSupport the planning, execution, and optimization of marketing campaigns across paid, owned and, customer lifecycle channelsAssist with customer acquisition, onboarding, activation, and retention initiatives across multiple European marketsAnalyze key funnel, performance, and customer behavior metrics to identify optimization opportunitiesContribute to conversion rate optimization (CRO) initiatives across the customer journey, including landing page improvements, user journey optimization, and A/B testingSupport the implementation and continuous development of tracking, analytics, and marketing setups using tools such as GA4 and GTMAssist in the creation and optimization of campaign assets, marketing messages, email communications, and digital content to improve engagement and performanceCoordinate and execute digital marketing activities across multiple channels, working closely with paid media, CRM, web, and content initiativesContribute to the ongoing development and optimization of websites, landing pages,
and digital customer experiencesCollaborate closely with international teams and stakeholders to support marketing, growth, and customer value initiativesStay up to date with digital marketing trends, technologies, and best practices, bringing new ideas and opportunities to the teamYour ProfileBachelor’s degree or equivalent qualification, ideally in Marketing, Communications, Digital Media, Digital Business, Business Administration, or a related fieldApproximately 2–3 years of experience in Digital Marketing, Performance Marketing, CRM, Customer Journey, Lifecycle Marketing, or a similar digital marketing roleExperience working with digital marketing platforms such as Google Ads, Meta Ads, email marketing platforms, or analytics tools is an advantageFamiliarity with GA4, GTM, SEO, CRO, CMS platforms, or design tools such as Figma or Adobe Creative Suite is desirableStrong analytical skills with the ability to work with data, KPIs, and performance metrics to identify opportunities for improvementOrganized and proactive working style, with the ability to manage multiple tasks and projects in a fast-paced environmentA hands‑on attitude with a willingness to learn, take initiative, and contribute across a variety of marketing activitiesInterest in digital growth, customer journeys, conversion optimization, and customer lifecycle marketingExcellent German language skills (written and spoken) are required, as creating and optimizing customer‑facing communication in German is a core part of the roleVery good English skills are also requiredWhat we offerA dynamic and supportive work environment where you can learn from experienced colleaguesHands‑on experience through challenging projects in a fast‑paced, modern organizationStrong learning and development opportunities to help you grow professionallyExposure to banking and legal topics in an international environmentCareer growth opportunities in a fast‑growing bankCompetitive salary and benefits package
📌 Digital Growth Specialist (Málaga)
🏢 TFBank
📍 Málaga