Описание: Product Madness is a social casino game developer within the Aristocrat family. The company creates leading titles including Heart of Vegas, Lightning Link, and Cashman Casino, with a general team and offices across multiple countries. *Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

Задачи:

- Provide operational analyses for User Acquisition and Growth groups using partner platform dashboards and exported datasets
- Analyze campaign performance and deliver timely, actionable insights
- Respond to operational performance questions that do not require internal data modelling or Data Science methodologies
- Oversee, track, and quality-control marketing technology platforms, including AppsFlyer and advertising partner tools
- Monitor partner dashboards for anomalies, tracking issues, and reporting discrepancies
- Coordinate with external partners and elevate internal data issues to the Data Analytics team
- Configure, monitor, and report on partner-native incrementality experiments
- Collaborate with Data Analytics and Data Science teams on experiment implementation and interpretation
- Support operational execution while Data Science owns methodology and statistical evaluation
- Support onboarding, integration, and continuous quality assurance of external marketing and analytics platforms
- Manage relationships with external marketing technology vendors
- Validate partner data and coordinate issue resolution across internal and external collaborators
- Aggregate spend, impressions,



installs, attribution, and performance metrics across advertising partners
- Produce recurring operational reports for User Acquisition and Growth collaborators
- Identify reporting inconsistencies and elevate reconciliation issues to the Data Analytics team
- Track campaign spend against planned budgets and pacing targets
- Flag deviations, delivery risks, and unexpected performance changes
- Build and maintain lightweight operational dashboards using partner-exported data and spreadsheet-based reporting tools
- Ensure accurate implementation of campaign tracking, UTM structures, AppsFlyer links, and event configurations
- Collaborate with User Acquisition teams to confirm tracking before campaign launches
- Monitor attribution health across partner platforms and elevate technical issues when necessary
- Collaborate with User Acquisition, Marketing, Data Analytics, Data Science, and Engineering teams on campaign implementation
- Translate operational business requirements into actionable requests for centralized data teams
- Improve operational processes across marketing technology and reporting workflows

Требования:
- 2+ Years of experience in Business Analytics, Marketing Analytics, Ad Operations, Growth Analytics, or a similar role




- Experience with digital marketing platforms, mobile advertising, or performance marketing
- Hands‑on experience with Mobile Measurement Partners, preferably AppsFlyer
- Strong understanding of mobile attribution and marketing performance metrics
- Experience using advertising platform dashboards such as Meta, Google Ads, TikTok, Unity, and AppLovin
- Strong analytical and problem‑solving skills
- Advanced Excel and/or Google Sheets skills
- Excellent communication and collaborator management xcskxlj skills
- Ability to prioritise multiple tasks in a fast-paced environment
- Nice to have: background in mobile applications, gaming, or performance marketing
- Nice to have: familiarity with SKAdNetwork and privacy-centric mobile measurement
- Nice to have: experience with partner-native incrementality testing tools
- Nice to have: experience with external marketing technology platforms and analytics providers
- Nice to have: exposure to Looker, Redash, Tableau, or Power BI
- Nice to have: basic SQL for reading or validating data
- Nice to have: campaign tagging, tracking links, event configuration, mobile gaming experience especially free-to-play or social casino
- Nice to have: experience assisting User Acquisition teams
- Nice to have: familiarity with retargeting platforms and attribution ecosystems
- Nice to have: creative analytics platforms and marketing automation tools
- Nice to have: MMP products

Условия:
- No work visa sponsorship is available
- Candidates must be authorized to work in Barcelona without current or future visa sponsorship

#J-18808-Ljbffr

📌 business analyst for User Acquisition and Growth (Barcelona)
🏢 Enfint
📍 Barcelona