About the role

We’re looking for a Marketing Manager to support the growth of the Firelight protocol. This role sits at the intersection of field marketing, partner activation, ecosystem positioning, and campaign strategy.

You’ll be responsible for translating our protocol’s risk and protection mechanisms into clear market narratives that resonate with DeFi-native users, institutional stakeholders, ecosystem partners, and traditional finance audiences. The role requires someone who can build a marketing plan, execute against it with operational discipline, and adapt quickly when market narratives, protocol priorities, or ecosystem trends shift.

This is a hands-on role. You should be comfortable moving from strategy to execution: planning partner campaigns, coordinating ecosystem activations, supporting events, shaping launch messaging, aligning with BD, and tracking performance across channels and initiatives.

What you’ll do

- Develop and execute the marketing strategy: build annual and quarterly marketing plans aligned with protocol growth, product launches, partner priorities, and market conditions.
- Lead field and ecosystem marketing: design and execute partner campaigns, conference activations, community events, webinars, roundtables and AMAs in collaboration with the rest of the team
- Coordinate partner marketing: work with diverse partners including DeFi protocols, infrastructure providers, institutional platforms, wallets, exchanges, market makers, and insurance-related stakeholders.
- Translate complex products into market-facing campaigns: communicate DeFi insurance, risk protection, coverage design, claims mechanics, capital efficiency, and protocol value propositions in clear, credible language.
- Adapt to short-term market shifts:



identify relevant narratives, regulatory developments, ecosystem events, exploits, volatility regimes, and liquidity trends, then adjust campaign execution accordingly.

What we’re looking for

- Several years of senior experience in marketing, preferably in DeFi, crypto, fintech, insurance, asset management, or another financial services/technology category.
- Strong background in practical marketing execution, with proven experience running campaigns, partner activations, field marketing programs, or ecosystem growth initiatives.
- Working knowledge of DeFi, including protocol mechanics, liquidity, yield, risk frameworks, governance, on-chain data, ecosystem incentives, and user acquisition dynamics.
- Understanding of traditional finance and insurance is strongly preferred, particularly around risk transfer, underwriting, coverage, capital markets, institutional adoption, and regulated financial products.
- Strong judgment around tone, risk, and credibility. You should understand that DeFi insurance marketing requires precision, not hype.

Education Professional education in marketing, communications, finance, business, economics, or a related field is preferred. Equivalent experience may be considered where supported by a strong track record in DeFi, fintech, insurance, or enterprise marketing.

About Firelight

Firelight Protocol is a decentralized cover protocol building transparent, structured protection offerings to enable protection against protocol and smart contract risk across the DeFi ecosystem. Incubated by Sentora and backed by Flare Network, Firelight uses staked XRP, and in the near future other assets, to enable the capital backing cover implementations.

This role is open for applicants in Europe and the United States

📌 Marketing Manager (España)
🏢 Firelight Protocol
📍 España