New role. A Product function to build from the ground up, reporting directly to the regional CEO.

We're creating a VP Product position for a business inside a leading pan-European SaaS group serving the wider SMB market. The regional business is entering an important growth phase, and Product is getting a genuine seat at the table for the first time.

What you'll own:

- The 3-year product vision and roadmap, working closely with the regional CEO and CTO
- Structuring the Product function from scratch: roles, rituals, standards, and a real discovery-to-delivery process
- Pricing, packaging and go-to-market as a Product responsibility, not a commercial afterthought
- Embedding AI properly into how the Product team works, and shaping which AI capabilities become customer-facing features
- Product Contribution Margin as your core KPI, anchoring every decision in customer-paid value rather than features shipped





What we're looking for:

- A product leader who has built or structurally transformed a Product function inside a B2B SaaS business, or a tier-1 strategy-consulting background with deep product, tech or digital-transformation exposure
- Genuine, hands-on use of AI in your own practice, not just familiarity with the concept
- Comfort operating across an international, multi-entity group
- A direct, low-ego communicator who can bring Engineering, Sales and Operations on board without relying on hierarchy
- C2 Spanish and B2 English

Based in the Barcelona area, with real autonomy over team composition, pricing and go-to-market, and exposure to Product leaders across the wider group.

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📌 Vice president of product management (Cataluña)
🏢 ZEREN
📍 Cataluña