? Join the Fotocasa Group Marketing Team as an Media Strategy Manager

? We are Fotocasa Group, Spain’s real estate tech leaders. Now part of the Scout24 Group, we are stronger than ever. We are combining our local market expertise with the power of a leading European digital ecosystem. Our mission: to connect people and homes through intelligent tools and the best market offerings.
We are currently redesigning our processes and culture to lead the market. If you’re a status-quo-challenger who thrives on innovation and matchmaking, we want you on board for this journey

We are seeking a Media Strategy Manager to lead Fotocasa Group’s integrated Brand and Performance investment. Owning the majority of our marketing budget, you will break down traditional silos to maximize business growth. In this role, you will redefine our media mix to ensure every euro invested drives traffic, app downloads, leads, and long-term brand equity.

? Key Responsibilities:
Manage €20M+ Budget: Oversee and optimize Fotocasa’s annual media investment across Brand and Performance channels.




Drive Brandformance: Evolve our integrated media mix to blend long-term brand equity with short-term growth (traffic, app downloads, leads, and revenue).
Data-Driven Optimization: Challenge existing investment models using MMM, incrementality testing, attribution frameworks, and GA4/AppsFlyer data.
? Strategic Partnerships & Collaboration
Lead Key Relationships: Manage media agencies, broadcasters, and tech partners (Google, Meta, TikTok) to unlock top-tier innovation and value.
Cross-Functional Impact: Partner with Product, Analytics, Finance, and Leadership to align media goals with overall business priorities.
? Professional Experience & Technical Skills
10+ Years of Media Leadership: Proven track record managing large-scale budgets across TV, video, paid social, search, and programmatic ecosystems.
App Growth & Quality Acquisition: Deep expertise in scaling app acquisition and engagement, focusing on

📌 Media Strategy Manager (Barcelona)
🏢 Fotocasa Group
📍 Barcelona