Experteer Overview In this role, you will build and scale AI-enabled capabilities to accelerate Retail Media go-to-market work. You will create repeatable workflows and templates using tools like Glean and Dust, turning business needs into practical AI-enabled solutions. You will produce market and competitive intelligence grounded in internal signals and external proof points, partnering with cross-functional teams to drive adoption and impact. This position offers the chance to shape AI-driven GTM enablement at scale within a fast-moving, collaborative environment.Compensaciones / Ventajas
- Build and operationalize AI-enabled workflows across tools like Glean and Dust to generate prompt-based GTM materials at scale
- Develop repeatable workflows, templates, and best practices to streamline GTM processes using AI
- Translate GTM stakeholder needs into practical AI-enabled solutions to improve speed, consistency, and quality
- Produce market intelligence outputs on category trends, retailer/brand priorities, and customer needs
- Produce competitive intelligence outputs on market shifts and competitor positioning
- Partner with Product Marketing, GTM, and Retail Media stakeholders to identify high-value AI use cases
- Test, refine, and scale prompt strategies to improve usefulness and reliability of generated content




- Document processes, share learnings, and drive adoption of AI-enabled workflows
- Monitor output quality and continuously improve workflows for accuracy and relevanceResponsabilidades
- Strong analytical thinking and the ability to turn ambiguous questions into structured outputs and recommendations
- Experience creating insights or workflows supporting go-to-market, commercial, strategy, marketing, customer intelligence, or market intelligence
- Demonstrated interest in AI tools and hands-on experience with platforms like Glean, Dust, or similar tools
- Ability to synthesize information from multiple sources into audience-ready deliverables
- Strong written communication and ability to tailor outputs for internal stakeholders
- Comfort in a fast-moving environment where processes are still defined
- Proactive mindset to identify opportunities to improve how work gets done
- Strong collaboration to drive adoption and impact across functionsRequisitos principales
- hybrid work
- learning and mentorship programs
- health benefits and wellness support
- diverse and inclusive culture
- competitive salary with performance-based rewards
- potential for equity depending on role and level

📌 Ai & Market Intelligence Analyst (Barcelona)
🏢 Criteo
📍 Barcelona