Role Overview¿No sabe con seguridad qué habilidades necesitará para esta oportunidad? Simplemente lea la descripción completa a continuación para obtener una idea clara de los requisitos del candidato.We are seeking a highly analytical and impact-driven Product Manager - Growth & Monetization to drive revenue growth across our portfolio of mobile subscription-based applications.This role is responsible for identifying, prioritizing, and validating product, UX, monetization, and growth initiatives with direct and measurable revenue impact. The position sits at the intersection of Product, User Acquisition (UA), Monetization, CRO, Ads Monetization, and Business Intelligence (BI).While this role does not directly execute UA, CRO, or ad operations, the candidate must have strong working knowledge across these areas and be capable of defining strategy, aligning teams, and ensuring that every initiative is backed by clear financial impact and success metrics.Key ResponsibilitiesRevenue Growth & Monetization StrategyAnalyze app performance, user behavior, and funnels to identify monetization and revenue growth opportunitiesDefine, scope, and prioritize revenue-driving product and UX initiatives supported by clear business casesEnsure roadmap initiatives include forecasted revenue impact, ROI, and success criteriaDrive improvements across trial conversion, retention, LTV, ARPU, and overall revenue efficiencyAds Monetization (Partial Ownership)Partially own Ads Monetization strategy across the app portfolio in collaboration with Monetization, UA, and BI teamsIdentify and prioritize ads-related product opportunities (e.g. rewarded ads, interstitials, hybrid free tiers)Define ad placement and UX strategies that balance revenue optimization and user experienceEvaluate ads performance metrics (e.g. ARPDAU, CPMs, fill rate) and translate insights into product initiativesCollaborate with external partners (e.g. Google AdMob, mediation platforms) to support region-specific monetization strategiesMonitor competitor ad strategies and ensure insights inform internal roadmap decisionsCompetitive Benchmarking & Market MonitoringEstablish and maintain a structured daily competitor monitoring process (pricing, onboarding, paywalls, features, ads)Work with BI to build dashboards, alerts, and reporting for market and competitor changesConvert competitive insights into actionable product and monetization initiativesCross-Functional CollaborationPartner closely with Product, UA, CRO, Monetization, and BI teams to align on growth prioritiesTranslate opportunities into clear, data-backed briefs, hypotheses,
and requirementsCollaborate with external partners (e.g. Google, AdMob) to optimize monetization strategies by region and user segmentFeature Modeling, Forecasting & Performance TrackingBuild financial models to estimate revenue impact of product, monetization, and ads initiativesDefine success metrics and own post-launch performance analysisContinuously validate assumptions and adjust roadmap priorities based on resultsExperimentation & OptimizationPartner with CRO and Product teams on structured experimentation and A/B testing plansLead ideation, validation, and prioritization of experiments related to monetization and adsEnsure experiments are tied to measurable outcomes and business impactRequirements3+ years of experience in Product, Growth, or Monetization roles, preferably in mobile subscription-based appsStrong understanding of growth and monetization metrics: LTV, ARPU, churn, CAC, ROAS, retentionSolid knowledge of Ads Monetization fundamentals (e.g. CPM, ARPDAU, fill rate, ad formats)Experience working with hybrid monetization models (subscriptions + ads)Proven ability to model financial impact and forecast revenue from product initiativesStrong competitor analysis and market research skillsExcellent communication, stakeholder management, and cross-functional collaboration skillsHighly analytical, proactive, and results-oriented mindsetNice to HaveExperience working with AdMob, mediation platforms, or ads monetization partnersFamiliarity with rewarded ads, ad-supported free tiers, or hybrid monetization strategiesExperience collaborating with BI teams on dashboards and revenue trackingSuccess Metrics100% of roadmap initiatives include forecasted revenue impact and ROIAds Monetization initiatives contribute to measurable uplift in total revenue and ARPDAUCompetitive movements are tracked consistently and influence roadmap decisionsGrowth and monetization experiments result in measurable improvements in LTV, ARPU, and conversionStrong alignment across Product, UA, CRO, Monetization, and BI teamsBenefitsGrowth and career developmentAt Leadtech, we prioritize your growth.
Enjoy a flexible career path with personalized internal training and an annual budget for external learning opportunitiesWork-Life balanceBenefit from a flexible schedule with flextime (7 - 9:30 a.m. start, 3:30 - 6 p.m. end) and the option of working full remote or from our Barcelona office. Enjoy free Friday afternoons with a 7-hour workday, plus a 35-hour workweek in July and August so you can savor summer!Comprehensive benefitsCompetitive salary, full-time permanent contract, and top-tier private health insurance (including dental and psychological services)25 days of vacation plus your birthday off, with adaptable vacation options—no blackout days!Unique PerksIf you wish to come, in our office in Barcelona you'll find it complete with free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean viewsAdditional benefits include ticket restaurant and nursery vouchers, paid directly from your gross salaryJoin us in an environment where you're free to innovate, learn, and grow alongside passionate professionals. At Leadtech, you'll tackle exciting challenges and be part of a vibrant team dedicated to delivering exceptional user experiences.Sounds good? Apply now! We're looking forward to getting to know you.Equal Employment Opportunity EmployerLeadtech is an Equal Employment Opportunity (EEO) Employer, which means we encourage applications from people with different backgrounds, interests, and personal circumstances. Our team welcomes applicants regardless of their race, gender, age, religion, nationality, sexual orientation, gender identity, gender expression and/or disabilities. All we need is your high energy, skills, and willingness to be a part of a great project!LocationYou'll have the flexibility to choose whether you'd like to come to the office every day, from time to time, or work fully remote. We want you to find the best combination for you. If you prefer to be surrounded with amazing people, our exceptional office is in Barcelona's Blue Building, located right on the city's seafront. Besides our stunning views, you'll enjoy our office perks such as free fruit, snacks, and coffee and you'll also be able to take part in our Mario Kart and table tennis competitions.The personal data you provide will be processed in order to manage your candidacy for the corporate selection processes that fit your profile. If you wish, you can exercise your rights of access, rectification or cancellation by writing to our address (Avenida Litoral, 12-14, 5ta planta. Barcelona. xcskxlj 08005) or to the email address , attaching to your request a document that can validate your identity.#J-18808-Ljbffr
📌 Product Manager - Growth & Monetization (Madrid)
🏢 Talent
📍 Madrid