Zinco AI Madrid, Community of Madrid, Spain
Content Manager
About Zinco
At Zinco, we’re building the back‑office of the future for millions of small businesses: accounting, taxes, payroll, financing — all powered by cutting‑edge AI and a team of advisors who truly understand what matters to clients. Technology powers everything, but real impact comes from people. Our team is the engine behind Zinco: we help thousands of SMEs stay on top of their finances and taxes with accuracy, rigor, and a proactive mindset. We free up business owners to focus on what really matters — growing their companies.
Your mission
Help build and run Zinco’s content engine so it reliably creates demand, accelerates sales cycles, and unlocks expansion. This is not a “post on social” role; it’s a commercial content role that turns founder POV, sales insights, and client teams into assets that drive revenue.
What you’ll do
- Build founder‑led content (the core engine)
· Run weekly founder interviews to extract sharp POV and concrete insights.
· Ghostwrite high‑signal posts in the founders’ voice (clear opinions, no generic fluff).
· Schedule and maintain an editorial backlog and publishing cadence (consistency > bursts).
· Repurpose intelligently: one insight → multiple formats (post, newsletter, sales asset).
- Create proof that converts (sales + credibility assets)
· Produce case studies with real “before/after” narratives and measurable outcomes.
· Build objection‑killers: switching costs, trust, accountability, price, “why now.”
· Write and ship landing pages for key segments/use cases (conversion‑oriented).
· Package customer stories and workflow examples into reusable collateral.
- Own distribution and growth loops
· Manage the primary channels (e.g., founder LinkedIn + newsletter) end‑to‑end.
· Design and run inbound campaigns (newsletter drops, webinars, content launches) with a clear commercial goal.
· Co‑marketing with partners (banks, SaaS tools, advisors) when relevant.
· Build lightweight SEO clusters where Zinco can realistically win.
· Test formats and hooks; double down on what drives demos and qualified conversations.
- Content operations and measurement
· Set up a content system: calendar, approvals, asset library, versioning, reuse.
· Track performance beyond vanity: assisted pipeline, demo conversion, sales cycle impact.
· Create a simple intake process so the team doesn’t derail the roadmap with random requests.
· Ensure content is usable by Sales and Client teams (not “marketing content” nobody touches).
Requisitos mínimos
- Strong writer: you can write sharp, specific, high‑clarity copy in Spanish and English. You have at least 2 years of experience in content, marketing, or communication.
- Commercial mindset: your thinking revolves around pipeline, objections, conversion, and compounding effects.
- High judgment: you know what’s signal versus noise; you don’t hide behind “brand”.
- Client/Workflow curious: you can extract real insights from messy SME reality.
- Bonus: experience in B2B services, vertical SaaS, or tech‑enabled marketplace/rollups.
Why this role is unique
- Direct leverage on growth: your work will show up in pipeline quality and sales velocity.
- Founder‑level access: you’ll shape how Zinco communicates, not just execute tasks.
- Real proof, real clients: you’ll tell stories grounded in tangible workflows.
- Early builder energy: small team, fresh canvas, big upside.
How we work
- Flexibility & hybrid work: we trust people to manage their time and deliver results. We also value working side by side: we enjoy being together in the office around three days per week to collaborate, think, and build as a team.
- Tools & setup: AI‑first tools and workflows, latest‑generation hardware, and everything you need to work faster and better.
- Growth & development: a dedicated training budget and two performance reviews per year to support your career progression.
- Compensation: we believe in a meritocratic culture; your impact directly shapes your growth and progression. We offer adaptable compensation (transport, restaurants, and other benefits) to make your day‑to‑day easier.
- Founder mindset & referrals: we like to grow with people who think like builders; that’s why we have a referral program.
Seniority level
Not Applicable
Employment type
Full‑time
Job function
Marketing, Public Relations, Writing/Editing
Industries
Business Consulting and Services
Referrals increase your chances of interviewing at Zinco AI by 2x
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📌 Content Manager (Madrid)
🏢 Talent
📍 Madrid