Key Account Manager - Industrial Lamination for Spain & Portugal area

We are looking for a Key Account Manager to develop and maintain strong relationships with key accounts in Spain and Portugal, focusing on growing revenue through direct sales of liquid 1C- and 2C Polyurethane adhesives and Hot Melt adhesives for industrial lamination applications.

Key Responsibilities

- Account Management & Sales: Develop and maintain strong relationships with key accounts, focusing on revenue growth.
- Market Development: Identify new business opportunities in the Sandwich Panel bonding market and within Textiles & Consumables sectors.
- Technical Consultation: Provide expert advice and technical support to customers in selecting and applying the most appropriate adhesive solutions.
- Collaboration with EMEA Team: Work closely with the regional team across EMEA to share insights, develop joint strategies, and leverage best practices.
- Customer Training & Support: Organize and deliver training sessions for customers on adhesive technologies and their applications.
- Sales Forecasting & Reporting: Develop accurate sales forecasts and report on account progress, market trends, and customer feedback.
- Industry Networking: Represent the company at industry events and trade shows, building relationships with key stakeholders in the Sandwich Panel and Textiles & Consumables sectors.
- Travel:



Willingness to travel within Spain and Portugal and occasionally across the EMEA region.

Specific Tasks
- Protect current market share and generate profitable new business within Industrial Lamination segment nationally by ensuring high levels of service and support to key customers.
- Grow the Industrial lamination business within Spain and Portugal, ensuring that total cost optimisation (TCO) is adopted and understood as a measurement for optimum performance in customer processes.
- Share relevant planning and activity: managing, advising and directing team members' planning and reporting and assist with all aspects of communication including , customer complaints follow‑up, and the writing of letters, specifications, quotations and trials.
- Maintain personal contact and effective relationships with major decision makers including specifiers, architects, contractors, end‑users, manufacturing companies, trade bodies, external test houses and key decision makers.
- Combine pre‑arranged visits, phone sales and cold calling to promote Sika and its products to the maximum number of decision makers and sales influencers. xcskxlj
- Provide technical advice and assist with problem solving utilising Sika products, with drawing or sketches as necessary.

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📌 KAM Industrial Lamination (Spain & Portugal) (Madrid)
🏢 Sika Schweiz Ag (Group)
📍 Madrid