Experteer Overview
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As the Demand Generation Executive for the Italian market, you will shape and execute multi-channel demand generation programs to fuel pipeline growth. You’ll collaborate with sales and partnerships to align messaging and lead quality, optimizing campaigns based on data. You’ll own end-to-end campaigns from events to email and co-marketing initiatives, contributing to fast-growing, cross-functional GTM efforts. This is a hands-on role in a fast-paced, collaborative Channel team that values ownership and results.
Compensaciones / Ventajas
• Develop and execute demand generation strategy for the Italian market across multiple channels
• Plan and manage campaigns including events, email marketing, webinars, and co-marketing initiatives
• Create and adapt marketing materials ensuring alignment with brand guidelines and messaging
• Manage relationships with partners and support co-marketing activities to drive pipeline growth
• Collaborate with Sales teams to align on ICP, messaging, and lead quality
• Monitor campaign performance and optimize initiatives based on data and insights
• Manage budgets, timelines,



and external vendors to ensure successful execution of marketing activities
• Support end-to-end funnel performance from awareness to qualified opportunity generation
• Contribute ideas to improve demand generation processes and overall marketing effectiveness
Responsabilidades
• 3-5 years of experience in demand generation, growth marketing, or B2B marketing roles
• Native Italian speaker and professional English (Spanish is a plus)
• Strong project management and organizational skills
• Experience running multi-channel marketing campaigns (events, xqbhyrx email, digital, partnerships)
• Data-driven mindset with ability to measure and optimize campaign performance
• Strong communication and stakeholder management skills
• Ability to work in fast-paced, high-growth environments
• Proactive, hands-on, and solution-oriented approach
• Experience collaborating closely with Sales teams to drive pipeline impact
Requisitos principales
• Alan private health insurance
• High growth, multicultural environment
• Wellhub (gyms, pools, outdoor classes)
• Cobee
• Language classes
• Breakfast in the office

📌 Partner Demand Generation & Marketing Executive Italian Market (Barcelona)
🏢 Factorial Hr
📍 Barcelona