The successful applicant will be able to work at our Barcelona office or remotely from Spain.Plarium is an international developer of award-winning mobile and desktop games. More than 1200 of our specialists work remotely or at offices in Israel, Ukraine, Poland, and Spain.RAID: Shadow Legends, Mech Arena, and our other 18 massive titles unite more than 500 million players worldwide. With over 16 years’ experience, we strive for boundary-pushing gameplay and graphics. We pair this with our dedication to innovation through analytics, marketing, and community interaction.We are looking for a Game Marketing Manager who will be collaborating with our Israel-based product team. The studio is responsible for developing a new Idle RPG, with a separate centralized marketing organization covering UA, creative production, and data.This role will focus on the mobile Idle RPG.Responsibilities:Driving go-to-market planning across all launch stages (Tech Launch, Alpha, Beta, Soft Launch, Integral Launch)Using knowledge of midcore games (especially idle RPGs), their players, and the competitive landscape to guide decisionsMonitoring competitors using tools such as Sensor Tower, Meta Ad Library, Tik Tok Creative Center, and You Tube AdsWorking cross-functionally with UA, Creative, Data, and Business teams toward shared goalsRequirements:3+ years in F2 P mobile gaming marketing,



ideally midcore idle RPGsAt least one full launch cycle owned or co-owned - soft launch through global launchProven experience in developing and executing GTM strategiesProficiency in using Sensor Tower to analyze creative performanceExperience working with marketing analytics, including attribution, cohort data, LTV, and ROASFluent in CTR, IPM, CPI, D1/D7/D30 retentionExperience with store presence & ASOExperience in creative briefing and testing, including hypothesis building, audience framing, A/B testing, and iterative optimizationComfortable using AI tools in day-to-day work, with exposure to generative AI for visual assetsEnglish language skills at the advanced level or higherComfortable building of lightweight pipelines and motivation to develop agentic workflows as core infrastructureEducation or experience in graphic designWhat we offer our Employees:Officially registered full-time employment20 to 26 days of paid leave, depending on the country in which your employment is registeredMedical support for you and your child along with paid leave if you or your child are sickIndividual development plan and regular feedbackProfessional seminars, workshops, courses, and internal training programsOpportunity to take an interest-free loanReimbursement of gym membership fees, and running clubOpportunity for counseling with psychologists

📌 Game Marketing Manager (Idle Rpg) (Madrid)
🏢 Plarium
📍 Madrid