About Chery

About Chery

Chery Automobile is one of China's leading automotive manufacturers and among the country's largest passenger vehicle exporters. Driven by innovation, technology, and sustainable mobility, Chery has established a presence in more than 100 countries and regions, offering a diverse portfolio of passenger vehicles powered by internal combustion, hybrid, and electric technologies.

As part of its European growth strategy, Chery is expanding its operations in BeLux and is building a dynamic local Marketing team to support the successful introduction and long-term development of its brands in the BeLux market. We are seeking talented, entrepreneurial, and collaborative professionals who are excited to build a brand from the ground up and contribute to the next chapter of Chery's international growth.

About the role

As Retail Marketing Manager, you will play a key role in establishing Chery's retail marketing strategy in BeLux. Working closely with Sales, Dealer Development, and Headquarters, you will help build brand awareness, support dealer success, and create compelling customer experiences that drive business growth.

Key Responsibilities

- Develop and implement retail marketing campaigns to support sales targets and dealer performance




- Coordinate local dealership marketing activities (promotions, events, point-of-sale materials)
- Translate national brand strategies into actionable retail initiatives
- Analyze retail performance data and consumer behavior to optimize campaigns
- Manage retail marketing budget allocation and ROI tracking
- Collaborate with sales teams to support product launches and model lifecycle activities
- Ensure brand consistency across all retail touchpoints

Your Profile

- Bachelor’s or Master’s degree in Marketing, Business Administration, Economics, or a related field.
- Minimum 5–8 years of experience in retail or trade marketing (automotive experience preferred)
- Strong understanding of dealership networks and consumer purchase journeys
- Analytical mindset with strong execution skills
- Experience managing multi-stakeholder environments (sales, agencies, dealers)
- Fluent in Dutch/French and English preferred
- Additional certification in retail marketing, trade marketing, or automotive business is a plus
- Strong understanding of FMCG or automotive retail environments considered an advantage

📌 Retail marketing manager chery (España)
🏢 Chery Belux
📍 España