Description Overview

Retail Sales Excellence – Modern Trade

Lead and implement the Sales Excellence strategy for the Modern Trade channel, ensuring best-in-class execution at the point of sale, continuous improvement of commercial processes, and sustainable business growth through excellence standards, data analysis, and cross-functional collaboration.

Scope of the Role

- Design and implement the Sales Excellence framework for the Modern Trade channel (execution standards, KPIs, best practices).

- Ensure excellence in in-store execution: assortment, planograms, pricing, promotions, visibility, and availability.

- Define and track key commercial and operational performance indicators (KPIs).

- Lead continuous improvement projects by identifying opportunities to optimize commercial and execution processes.

- Work cross-functionally with Sales, CS&E;, Marketing, Supply Chain, and Finance teams.

- Analyze market data, sell-out performance, and shopper insights to support decision-making.

Experience Required





- Minimum of 5 years of experience in commercial roles, trade marketing, sales excellence, or similar positions within top FMCG companies in Spain (Nestlé, Danone, Unilever, P&G;, Reckitt, or similar).

- Strong experience in the Modern Trade channel (large retail chains, supermarkets, organized retailers).

- Deep understanding of point-of-sale execution and the FMCG commercial model.

- Strong analytical skills.

- Experience in project management and organizational change.

- Excellent communication and influencing skills, with the ability to work across multidisciplinary teams.

- Structured profile, results-oriented, with a continuous improvement mindset.

Soft Skills:

- Strategic thinking and results orientation

- Analytical mindset and data-driven focus

- Proactivity and continuous improvement mindset

- Cross-functional leadership (without direct reports)

- Teamwork

- Flexibility (Dynamic environnement)

📌 Commercial Strategy & Execution Retail Excellence Manager (Trade Marketing) (España)
🏢 Empresa líder
📍 España