ph3About Germaine de Capuccini /h3 pGermaine de Capuccini is one of Europe's leading professional skincare brands, trusted by beauty professionals in more than 80 countries worldwide. /p pFor over 60 years, we have combined scientific expertise, professional treatments and continuous innovation to create high-performance skincare solutions that deliver visible results. Today, we are entering an exciting new chapter, accelerating our digital transformation while strengthening our position as a premium global professional beauty brand. /p pWe're looking for an ambitious, entrepreneurial and commercially driven Head of Ecommerce to help shape the future of our digital business and build the next stage of our international growth. /p h3The Role /h3 pThe Head of Ecommerce will define and execute Germaine de Capuccini's global ecommerce strategy, driving sustainable growth across our D2C business, marketplaces and digital ecosystem. /p pReporting directly to the Chief Marketing Officer, this role combines strategic leadership with operational excellence and commercial ownership. Beyond accelerating online sales, the Head of Ecommerce will build the organisation, capabilities, processes and ways of working required to scale our ecommerce business globally. /p pThis is a highly visible leadership position requiring strong commercial judgement, digital expertise, excellent people leadership and a proactive mindset. We are looking for someone who thrives in fast-moving environments, takes ownership and enjoys building businesses as much as delivering results. /p h3Key Responsibilities /h3 h3Business Commercial Leadership /h3 ul liOwn the integral ecommerce business with full commercial accountability. /li liDevelop and execute the long-term ecommerce strategy aligned with company objectives. /li liDeliver sustainable and profitable business growth across digital channels. /li liLead annual business planning, forecasting and budgeting. /li liIdentify new commercial opportunities across markets, channels and business models. /li liContinuously optimise revenue, profitability and operational efficiency. /li liTranslate business objectives into measurable commercial action plans. /li liBuild scalable foundations that support future business growth. /li /ul h3Ecommerce Growth Customer Experience /h3 ul liLead the evolution of our global D2C ecommerce platform. /li liDrive international ecommerce expansion across existing and new markets. /li liContinuously improve customer acquisition, conversion, retention and lifetime value. /li liDevelop best-in-class customer journeys and digital experiences. /li liOptimise onsite merchandising,



UX and conversion performance. /li liEnsure an outstanding premium customer experience across all digital touchpoints. /li /ul h3Marketplaces Digital Ecosystem /h3 ul liDefine and lead the global marketplace strategy. /li liDrive Amazon excellence across priority markets. /li liSupport local business units with ecommerce expertise and technical capabilities for premium eRetailer expansion. /li liDevelop global best practices for content, merchandising and marketplace execution. /li liEnsure consistency of premium brand positioning across digital channels. /li /ul h3Performance Marketing CRM /h3 ul liLead performance marketing together with internal specialists and agency partners. /li liDefine SEO, GEO, CRM and customer lifecycle strategies. /li liStrengthen first-party data capabilities. /li liDevelop customer loyalty and retention programmes. /li liDrive data-led decision making across all digital activities. /li liContinuously optimise marketing efficiency and return on investment. /li /ul h3Operational Excellence Scalability /h3 ul liDesign scalable ecommerce processes and operating models. /li liIdentify automation opportunities to improve operational efficiency. /li liImplement frameworks that enable data-driven decision making. /li liImprove business performance through continuous optimisation. /li liBuild governance, reporting and KPIs that support business growth. /li liDrive innovation by continuously identifying opportunities to improve the ecommerce ecosystem. /li /ul h3Leadership Team Development /h3 ul liBuild, lead and inspire a high-performing ecommerce organisation. /li liRecruit, coach and develop top digital talent. /li liCreate a culture of ownership, accountability and continuous improvement. /li liDevelop the capabilities, structure and processes required to support future growth. /li liFoster strong collaboration across Marketing, Sales, Supply Chain, Product Development, Finance and IT. /li liBuild trusted relationships with agencies, technology partners and key stakeholders. /li liLead through influence, bringing cross-functional teams together around ambitious business goals. /li /ul h3What We're Looking For /h3 h3Experience /h3 ul li10+ years of experience in Ecommerce,



Digital Commerce or Omnichannel Retail. /li liAt least 5 years leading ecommerce teams in international organisations. /li liProven experience growing ecommerce businesses with PL responsibility. /li liStrong background across D2C, marketplaces and digital marketing. /li liExperience leading digital transformation and business scaling projects. /li liStrong understanding of ecommerce platforms, CRM, analytics and marketing technologies. /li liExperience within Beauty, Premium Consumer Goods, Luxury or high-growth digital businesses. /li liFluent in English and Spanish. /li /ul h3Skills Competencies /h3 pWe're looking for someone who combines strategic thinking with hands‑on execution. /p pYou are: /p ul liHighly commercial and business oriented. /li liNaturally proactive with a strong bias for action. /li liEntrepreneurial and comfortable building new capabilities. /li liPassionate about digital growth and customer experience. /li liHighly analytical and data-driven. /li liAn inspiring people leader who develops talent. /li liComfortable making decisions in fast-changing environments. /li liCurious, resilient and continuously looking for improvement opportunities. /li liExcellent at influencing senior stakeholders across the organisation. /li liAble to combine long-term vision with operational excellence. /li /ul h3Success Measures (KPIs) /h3 pSuccess in this role will be measured through: /p ul liEcommerce Revenue Growth /li liDigital PL Performance /li liOnline Profitability /li liGross Margin Improvement /li liCustomer Acquisition Cost (CAC) /li liCustomer Lifetime Value (CLV) /li liConversion Rate (CR) /li liAverage Order Value (AOV) /li liRepeat Purchase Rate /li liCRM Performance /li liTraffic Quality Digital Engagement /li liInternational Market Expansion /li liMarketplace Performance /li liOperational Efficiency /li liTeam Engagement Capability Development /li liSuccessful delivery of strategic ecommerce initiatives /li /ul h3Why Join Germaine de Capuccini? /h3 pThis is more than a Head of Ecommerce role. /p pIt is an opportunity to shape the future of one of Europe's most recognised professional skincare brands and play a key role in accelerating our global digital transformation. /p pYou will have the opportunity to influence strategy, build high-performing teams, develop new capabilities and create a scalable digital business with international impact. /p pIf you are passionate about building businesses, developing people and driving sustainable growth through digital innovation, we’d love to hear from you. /p /p #J-18808-Ljbffr

📌 Head of Ecommerce | Beauty Sector (Alicante (Alacant))
🏢 GdC Beauty Group
📍 Alicante (Alacant)