Job Summary

As a Senior Growth Marketing Manager on the Marketing & Communications Functional Team, you will manage paid media channels to drive profitable acquisition of new app users and support related projects such as scaling and optimizing app acquisition campaigns across Google, Microsoft, and Apple ad platforms. You will lead high-priority marketing campaigns, including planning, execution, testing, optimization, and analysis to drive profitable user growth.

Recent Projects

- Scaling and optimizing app acquisition campaigns in Google, Microsoft and Apple ad platforms
- Launching new ad channel tests and measuring incremental lift
- Executing in-market tests for new creative and messaging to improve app install conversion

Responsibilities

As a Senior Growth Marketing Manager, you will manage high priority marketing campaigns, including planning, hands‑on execution, testing, optimization, and analysis to optimize spend and drive profitable user growth. You’ll deliver results from new channel testing, app acquisition,



subscriber growth, paid advertising, and creative testing. Responsibilities may also include owning a portfolio of existing channels (Google ads, paid social, app install campaigns) with the goal of efficiently scaling profitable advertising.

Qualifications

- 7+ years of experience in digital advertising roles with 2+ years of experience in marketing consumer apps preferred.
- Hands‑on expertise standing up and managing paid digital advertising programs (Google Ads, Apple Ads, etc.) as well as familiarity with non‑digital paid media management (CTV, TV, etc.).
- Demonstrated track record of profitably scaling app install growth programs while improving efficiency and unit economics as volume materially scales.
- Ability to execute highly complex and ambiguous projects, working across business strategy and marketing tactics.
- Ex

📌 Senior Growth Marketing Manager (App Installs) (España)
🏢 DuckDuckGo
📍 España