Overview

At Planeta DeAgostini, we are looking for a Social Media Specialist who will be responsible for implementing the International Social Media strategy.

Main tasks

Influencer Marketing

- Lead the Influencer Marketing strategy with the goal of creating a strong network of ambassadors and maintaining their loyalty over time to generate brand awareness and sales.
- Agency coordination to ensure the correct execution of the strategy.
- Monitor actions and KPIs.
- Analyse results and provide periodic reports.
- Organize events and special actions.

Social Media

- Agency coordination to ensure the correct execution of the strategy.
- Creative content production
- User sentiment monitoring and analysis
- Establish communication protocols for social media in coordination with the Customer Service department.

Others

- Support other integral projects undertaken by the department.
- Search for opportunities and new trends in the sector.

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📌 Social Media Specialist (Barcelona)
🏢 Grupo Planeta
📍 Barcelona