About Foundation
Foundation is an AI visibility marketing agency that drives pipeline growth for mid-market and enterprise B2B tech and SaaS companies. We help our clients generate pipeline through content engineered to distribute across LLMs, search, social, communities like Reddit, and every channel their buyers actually use.
Requirements
We're hiring a Senior GTM Manager to run Foundation's own marketing — the same playbook we sell to clients, applied to ourselves. This is a hybrid GTM and marketing seat. You'll own demand generation, content distribution, and the brand surface area that turns Foundation into the obvious choice when a B2B company is shopping for a partner to help them with AI visibility. You'll also work hand in hand with sales, treating content as the primary channel that fills and accelerates pipeline.
This is a builder seat. You'll set the strategy, run the calendar, write or commission the work, ship it across every channel that matters, and partner with sales to convert it. You'll have execution support underneath you, but the thinking is yours.
What You'll Own
Foundation's inbound pipeline. The number we care about is qualified opportunities sourced from marketing, and you own that number end to end




The content and distribution system that makes Foundation the obvious answer when a B2B buyer asks an LLM, a search engine, or a peer who to hire for AI visibility. Blog, newsletter, LinkedIn, YouTube, Reddit, podcast appearances, partner content, GEO surface area inside LLMs. You decide what gets made, what gets distributed where, and what gets retired
The distribution layer. Repurposing, syndication, community seeding, paid amplification when it earns its keep. If we publish something and it dies on the page, that's a miss
The brand. How Foundation shows up in the market. Our voice, point of view, positioning against the agencies we compete with. You work with leadership to sharpen this and then enforce it across everything we ship
Reporting. A monthly view of what's working, what's not, what we're killing, what we're doubling down on
How You'll Work With Sales
Sales and marketing run as one motion at Foundation. You'll sit close to the sales team and treat their pipeline as your scoreboard.
Joint pipeline reviews. You'll know what's in the funnel, where it's stuck, and what content or campaigns are moving deals
Content built for the sales conversation. Sales enablement assets, customer stories, objection-handling content, and outbound-ready material that sales actually uses

📌 Senior Gtm Manager (Madrid)
🏢 Foundation Marketing
📍 Madrid