AstraZeneca seeks a Director of Channel Strategy for EUCAN and International to shape how paid, owned, and earned channels work together, guiding investment decisions and ensuring customer-centric engagement. This strategic role spans multiple markets and requires collaboration with brand teams, analytics, and agencies within the AI for Commercial framework.
You will lead the development of scalable channel frameworks, governance, and measurement to optimize media, web, content, and discovery
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📌 Director, Channel Strategy, Eucan & International (Distrito del Ensanche)
🏢 Astra Zeneca
📍 Distrito del Ensanche
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