05 ago
|
Ingersoll Rand
|
Coslada
05 ago
Ingersoll Rand
Coslada
Experteer Overview In this role, you will lead branding and loyalty initiatives across CSS EMEIA, shaping brand value propositions and ensuring consistent guidelines regionally. You will work closely with regional leaders and marketing teams to deliver brand architecture, positioning, and consolidations that drive commercial impact. You will design and manage loyalty programs to boost engagement, retention, and advocacy, using data to optimize outcomes. This is a cross-functional, regional role with a strong emphasis on governance, collaboration, and measurable impact. Join a mission-driven organization focused on brand excellence and customer lifecycle success.Compensaciones / Beneficios
- Lead regional branding initiatives across CSS EMEIA for multiple portfolios (Compression and Air Treatment).
- Drive brand architecture, positioning, transitions, and consolidations with cross-functional teams.
- Develop execution roadmaps and ensure timely delivery across countries and channels.
- Coordinate marketing, communications, legal,
digital, operations, sales, and support activities for branding changes.Responsabilidades
- Bachelor's degree in Marketing, Business Administration, Communications, or related field
- 5–10 years in brand management, marketing, customer engagement, or loyalty programs
- Experience managing complex cross-functional projects across multiple countries and stakeholders
- Strong understanding of brand governance, implementation, and customer lifecycle management
- Experience in a B2B industrial/manufacturing/engineering environment is preferred
- Experience supporting regional or integral branding initiativesRequisitos principales
- Private health insurance
- Life insurance coverage
- Pension plan
- Flexible working arrangements
- Employee stock programs and recognition initiatives
- Wellbeing and employee assistance programs
📌 Branding & Loyalty Programs Manager (Coslada)
🏢 Ingersoll Rand
📍 Coslada