Your mission

You will own, plan, orchestrate, and execute our digital demand generation programs across key integral markets. This is a hands-on senior role responsible for building and running high-performance digital campaigns that generate measurable pipeline growth.

You will translate cybersecurity strategy into executable marketing programs from campaign architecture to daily optimization while working closely with regional and global teams. This role combines strategic thinking with deep operational execution.

You are both architect and operator: designing scalable programs and personally driving delivery.

Your Responsibilities:

Digital Demand Generation & Campaign Execution

- Own end-to-end digital campaign planning, execution, and optimization
- Build and run integrated multi-channel campaigns (paid, email, social, digital)
- Define targeting, messaging, channel mix, and campaign briefs
- Manage automated nurturing and lifecycle programs
- Ensure on-time, on-budget delivery aligned with GTM priorities

Social Media Strategy & Execution

- Plan and execute organic & paid social (LinkedIn)
- Manage content calendar and employee advocacy programs
- Track performance and optimize engagement & lead generation

Cross-functional Orchestration

- Coordinate across regional, solutions, and digital teams
- Act as the link between strategy and execution
- Drive process improvements and campaign scalability

You have:

- 5+ years’ experience in digital marketing, social media or demand generation, preferably in the B2B technology or cybersecurity sector.
- Bachelor’s degree in marketing, Business, Communications,



or a related field.
- Proven track record of developing and executing successful digital marketing campaigns (digital ad & nurturing campaigns) with hands-on experience with LinkedIn & LinkedIn Ads, SEO, and email marketing platforms.
- Strong understanding of the lead lifecycle and experience with CRM and marketing automation tools (Microsoft Dynamics and Hubspot or equivalent solutions).
- Creative thinker and detailed oriented: experience of designing and executing successful innovative marketing campaigns.
- Excellent project management and organizational skills.
- Excellent communication and collaboration skills, with an ability to work effectively in a dynamic, fast-paced environment.
- Strong English written and verbal communication skills.

Nice to Have

- Experience with Google Analytics, PowerBI, Looker Studio, or other similar tool for measuring performance of the campaigns.

Why Join us

You’ll help build and operate the digital growth engine of a rapidly expanding cybersecurity company active across Switzerland, France, Germany, Spain, the UK, and the United States.

We combine deep engineering expertise with a pragmatic approach to client security, challenging traditional cybersecurity models and helping organizations rethink how they protect their environments.

This is a high-ownership role for a senior marketer who enjoys both strategy and execution, someone who wants to see their work directly translate into business impact.

If you love the challenge as much as the rewards and are ready to take your career to the next level, apply today.

📌 Senior Digital Marketing & Demand Generation Specialist (Madrid)
🏢 Talent
📍 Madrid