This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior/Lead Product Marketing Manager in Spain. This role offers the opportunity to lead the product marketing strategy for an innovative, high-growth B2C platform in the gaming and fintech ecosystem. You will be responsible for bridging product development and market success, ensuring seamless go-to-market execution, and driving adoption, engagement, and retention. The position combines strategic thinking, hands‑on marketing execution, and cross‑functional leadership, with a strong focus on compliance, user safety, and revenue growth. You will collaborate with product, design, development, and external partners to shape positioning, define unique value propositions, and optimize user experiences. This role provides autonomy, influence, and the chance to scale marketing processes from scratch in a fast‑paced startup environment. Passion for gaming, esports, and community engagement is highly valued, and fluency in Ukrainian or Russian with English proficiency is required.La experiencia que se espera de los solicitantes, así como las habilidades y cualificaciones adicionales necesarias para este trabajo, se enumeran a continuación.AccountabilitiesLead and grow the Product Marketing function, providing strategic guidance while maintaining a hands‑on approach to executionDevelop and implement marketing strategies for B2C products and B2B platform featuresCollaborate closely with product, design, development, and external partners to enhance product mechanics and drive market adoptionCreate positioning, messaging, and unique value propositions tailored to target audiencesMonitor and optimize KPIs across acquisition, engagement, retention, and conversion funnels,



continuously testing hypotheses for improvementPlan and execute product launches and market entry strategiesConduct market, competitor, and customer research to inform product positioning, strategy, and communicationsLeverage AI tools to accelerate research, ideation, and campaign executionReport on initiative effectiveness and provide actionable insights to stakeholdersRequirements6+ years of experience in Product Marketing, Product Growth, or similar roles within high‑growth B2C tech startups, ideally in iGaming/GamblingProven experience in launching products, creating GTM strategies, and scaling marketing processes from scratchKnowledge of product lifecycle, digital marketing principles, user acquisition channels, retention strategies, and unit economicsHands‑on experience with analytics tools and ability to translate data into actionable marketing insightsStrong leadership or mentoring experience, with ability to lead cross‑functional teams or PMM squadsExperience establishing partnerships with streamers, influencers, or ecosystem partners xcskxlj Fluency in Ukrainian or Russian and proficiency in English for remote collaborationPassion for gaming, esports, and the CS2/CS:GO communityComfortable working within CET/EET time zones and fast‑paced startup environmentsBenefitsCompetitive compensation package based on experience and skillsFully remote work with adaptable hours (CET/EET time zone)19-29 business days of paid time off and sick leaveCorporate equipment (laptops, monitors, etc.)Professional development budget for courses and certificationsOpportunity to attend and contribute to industry conferences and community eventsWork in a cutting‑edge fintech/gaming environment, free from legacy systemsValues‑driven, supportive, and collaborative company cultureStreamlined matrix organizational structure designed for efficient communication and execution#J-18808-Ljbffr

📌 Senior/Lead Product Marketing Manager (Vitoria-Gasteiz)
🏢 Talent
📍 Vitoria-Gasteiz