Job description
Location: Madrid, Spain
Language requirements: Fluent in Spanish + fluent in English [both written & verbal]
Job type: Permanent

We are currently looking for an exceptional Digital Manager to join our central team as part of our outsourced collaboration with The Coca-Cola Company across Europe. This Digital Manager will help us to drive our mission in bringing innovative experiences, data-driven thinking and digital capabilities into a constantly changing ecosystem.

What you’ll do for us? Your main responsibilities:
- Consult markets on digital experiences from toolkits for effective local marketing campaigns on owned digital platforms.
- Strategize a plan with the local markets to execute and optimise digital activations and campaigns on owned digital platforms.
- Provide a concise briefing to the agency partner regarding the localization of assets for owned digital platforms.
- Conduct thorough testing of promotional and landing pages to ensure optimal performance.
- Collaborate with the Coca-Cola Front-Line Activation managers (FLA)



to approve the go-live of campaigns.
- Perform tests together with Digital Operations Manager to validate the functionality of digital elements for campaigns.
- Monitor and evaluate the progress of ongoing campaigns, ensuring alignment with set objectives.
- Strategize and develop a comprehensive CRM activity plan specific to local markets.
- Test and approve CRM initiatives before deployment.
- Coordinate with FLA and Media teams to implement improvements during live campaigns.
- Gather feedback and data after the conclusion of campaigns for continuous improvement.
- Share insights and reports on features required for the market with the Product Intake.
- Assemble comprehensive reports from various owned digital channels (website, mobile application, CRM) highlighting key metrics and insights.
- Provide valuable input for future features needed based on data analysis.
- Collaborate and effectively communicate with c

📌 Digital Manager Iberia (Madrid)
🏢 Konecta Digital and SL&E Team for Coca-Cola
📍 Madrid