? We’re hiring: Key Account Manager Benelux ✏️

Consumer Goods | Retail & B2B | Strategic Accounts

About the company

Our client is an established international consumer goods company with a strong presence across the Benelux and a European organization supported by a integral headquarters.

The company operates in a well-known product category combining retail, specialized distribution, office-related channels, and long-standing customer partnerships.

To strengthen its commercial organization, the company is looking for a Key Account Manager who will take ownership of strategic customers across Belgium, the Netherlands, and Luxembourg.

Mission

As Key Account Manager Benelux, you will manage and further develop a portfolio of major retail and B2B accounts representing a significant share of the company’s turnover.

You will be responsible for the full management of your customers, including annual negotiations, pricing conditions, promotional plans, business agreements, performance analysis, and the implementation of commercial action plans.

The role is ideal for someone who enjoys developing existing strategic accounts, building long-term partnerships, and combining strong relationship management with an analytical and structured approach.

Over time, the position may offer the opportunity to evolve toward broader commercial leadership responsibilities.

Key Responsibilities

Strategic Account Management

• Manage and develop a portfolio of strategic Benelux customers.

• Build strong and sustainable relationships with buyers and key decision-makers.

• Negotiate annual agreements, pricing conditions, promotional plans, and commercial contracts.

• Develop structured business plans aligned with customer and company objectives.

• Act as the main point of contact for key customers and ensure high-quality follow-up.

Commercial Strategy & Performance

• Analyze sales results, customer performance, market developments,



and growth opportunities.

• Translate data and insights into concrete action plans.

• Identify opportunities to increase turnover, profitability, visibility, and distribution.

• Prepare customer meetings thoroughly and provide clear commercial recommendations.

• Monitor the implementation and impact of agreed commercial actions.

Cross-Functional Collaboration

• Coordinate closely with Marketing, Customer Service, Finance, and the wider European organization.

• Ensure smooth internal follow-up and reliable execution of customer agreements.

• Work closely with colleagues responsible for smaller customers and traditional trade.

Candidate Profile

• Relevant experience in Key Account Management, Strategic Sales, or Account Development.

• Experience managing existing customers, contracts, pricing, and annual business plans.

• Background in consumer goods, retail, specialized distribution, office-related products, or B2B is an advantage.

• Strong analytical skills combined with excellent relationship-building capabilities.

• Comfortable managing both commercial negotiations and detailed account performance.

• Fluent Dutch and English; professional French is strongly preferred.

Key Competencies

• Strategic account management

• Negotiation and pricing

• Analytical and performance-driven mindset

• Strong preparation and attention to detail

• Ownership, reliability, and professional maturity

• Collaborative and open to feedback

• Ability to understand both retail and B2B environments

• Long-term relationship-building

Batenborch International is a specialized Executive Search firm focused on recruiting commercial and marketing talent across Europe.

Interested in taking ownership of strategic Benelux accounts within an international and established consumer goods company? Feel free to contact me directly.

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📌 Key account manager (España)
🏢 Batenborch International
📍 España