ph3Senior Marketing Data Analyst – Barcelona, Spain /h3pApply for a full‑time, on‑site position in Barcelona, Spain. /ph3Responsibilities /h3ulliProject Ownership Decomposition: Participate in planning, requirements gathering, and delivery of large, multi‑phased growth and marketing analysis projects with minimal guidance. Break down complex ambiguous business problems into structured actionable analysis plans. /liliStrategic UA Partnership: Partner closely with Marketing and User Acquisition squads to monitor campaign performance, decompose trend changes, and provide high‑impact insights that optimize multi‑million dollar budget allocations. /liliPerformance Measurement Frameworks: Own the analysis of user acquisition funnels, ROAS, LTV, and payback periods. Collaborate with central data teams to refine marketing measurement frameworks, including attribution models and incrementality testing. /liliData Presentation Storytelling: Visualize and communicate complex analytical findings to senior stakeholders and cross‑functional peers, translating raw marketing data into clear, compelling, and actionable recommendations. /liliTeam Efficiency Tech Evangelism: Lead initiatives to improve team productivity and marketing analytics best practices. Assist in preparing internal learning programs to level up commercial domain knowledge and help the team adopt new tools, methodologies, and platforms. /liliData Quality Assurance: Maintain a high bar for marketing data integrity, working alongside data engineering to ensure tracking, attribution metrics, and performance reporting are precise and reliable. /li /ulh3Requirements /h3ulliProven track record (3+ years) in Marketing Analyst, Performance Marketing Analytics, or Growth Analytics in mobile gaming, free‑to‑play, or mobile B2C industries. /liliAdvanced SQL proficiency, managing and querying large, complex databases to extract actionable marketing insights. /liliStatistical rigor with hands‑on experience designing and analysing randomized marketing experiments (A/B testing, creative testing,



geo‑incrementality testing). /liliData storytelling ability: translate complex, high‑difficulty performance metrics and granular data trends into clear, compelling narratives. Present insights to senior leadership and non‑technical stakeholders. /liliExperience with business‑intelligence visualization tools (Looker, Tableau, or equivalent) to build robust tracking frameworks and performance dashboards. /liliDegree in a quantitative or business‑analytical field (Economics, Business Administration, Statistics, Mathematics, or similar). /liliPassion for mobile gaming and strong interest in the mobile gaming industry. /li /ulh3Nice‑to‑Haves /h3ulliTechnical scripting: proficiency in Python or R for statistical analysis, data manipulation, or predictive modelling. /liliFamiliarity with modern mobile privacy changes (SKAdNetwork/ATT, Privacy Sandbox) and their impact on UA attribution. /liliExperience evaluating or working with Marketing Mix Modeling (MMM) or media mix frameworks. /li /ulh3Benefits /h3ulliHybrid working model: work from home or office as needed. Employees must be within commuting distance of the Barcelona office to attend meetings. /liliRelocation support if moving to Barcelona. /lili25 days annual leave plus 5 extra days for Christmas. /liliGenerous canteen stipend. /liliPrivate medical insurance for you and your family. /liliChoice of latest iOS or Android device upon joining. /liliFree language lessons (English Spanish). /liliAccess to onsite gym, gaming room, physiotherapist, and hairdresser services. /li /ulh3Legal Notice /h3pSocialpoint is an equal‑opportunity employer. Employment is based on substantive ability, objective qualifications, and work ethic, not on protected characteristics. We provide necessary support and accommodations for qualified individuals with disabilities. Please contact for accommodations or support related to your application. /ppSocialpoint will only contact applicants through official company email addresses. Do not engage over third‑party messaging apps or offer personal financial information. /p /p #J-18808-Ljbffr

📌 Senior Marketing Data Analyst at Social Point (Barcelona)
🏢 Social Point
📍 Barcelona