04 ago
|
Verisure España
|
Pozuelo de Alarcón
04 ago
Verisure España
Pozuelo de Alarcón
ppLead the retention and loyalty strategy to maximize Customer Lifetime Value (CLV), reduce churn and strengthen long-term customer engagement across the installed base. /ppThe role is responsible for defining and executing proactive retention initiatives, loyalty programs and value-enhancing actions through a customer-centric and data-driven approach, ensuring sustainable growth and profitability of the recurring revenue portfolio. /ppThe successful candidate will join the LatAm Customer Value Management team. /ph3Responsibilities /h3ulliDefine and execute the customer retention strategy across the full customer lifecycle. /liliIdentify churn drivers and implement mitigation initiatives. /liliDevelop proactive and reactive retention actions. /liliLead cancellation prevention and save initiatives. /liliOptimize retention policies, offers and customer treatment strategies. /liliDesign loyalty initiatives to improve customer engagement and long-term value perception. /liliIncrease customer stickiness, service adoption and usage. /liliStrengthen Value-for-Money (VfM) perception through customer experience and engagement initiatives. /liliDevelop lifecycle management initiatives to maximize Customer Lifetime Value (CLV). /liliCollaborate cross-functionally with Operations, Customer Care, Marketing, Sales and Analytics teams to ensure effective execution of retention and loyalty initiatives. /liliMonitor and analyze retention KPIs,
customer behavior and portfolio performance to identify risks and opportunities. /li /ulh3Qualifications and Skills /h3ulli7+ years of experience in Customer Value Management, Retention, Loyalty, CRM, Customer Strategy or Advisory roles. /liliBachelor’s degree in Engineering, Business Administration, Economics or related fields. /liliStrong analytical and strategic thinking capabilities. /liliDeep understanding of customer lifecycle management and recurring revenue business models. /liliData-driven mindset with experience in advanced customer analytics. /liliAbility to translate insights into scalable business initiatives. /liliStrong stakeholder management and cross-functional leadership skills. /liliExposure to predictive analytics, segmentation and next-best-action models. /liliExperience in recurring revenue industries (telecom, SaaS, utilities, insurance or similar) will be highly valued. /liliFluent in English and Spanish; Portuguese will be considered a plus. /liliCustomer-centric mindset /liliStrategic thinking /liliStrong execution capabilities /liliCross-functional leadership /liliInfluence and stakeholder management /liliProblem-solving mindset /liliTeamwork and collaboration /liliHighly self-motivated and results-oriented /liliHands-on profile with strong ownership mentality /li /ul /p #J-18808-Ljbffr
📌 Head of Retention & Loyalty - LATAM (Pozuelo de Alarcón)
🏢 Verisure España
📍 Pozuelo de Alarcón