pulliResearching, ideating, and creating content for demand generation campaigns in EMEA, and other creative content across all Beyond segments including self-service (B2C) and contracted (B2B) customers /liliImplementing and measuring a content strategy based on a deep understanding of customer needs, market trends, product functionality, and competitive forces - this includes the development of themes/topics, content creation, curation, and distribution to help drive thought-leadership, customer acquisition, and success /liliPartnering with the Digital Marketing team, Events, Product, Operations and Go To Market teams to plan and orchestrate content strategy across multi-channel programs and getting it in front of the right audiences, at the right time /liliDeveloping a strong relationship with Sales and putting in place the right cooperation processes for ideation, execution and measurement of campaigns /liliDriving and managing all design processes related to collateral you create, and localisation of all materials /liliConducting analysis on what works and what doesn’t work including identifying gaps in the marketing funnel and proactively identifying opportunities for optimization with content (e.g., awareness, consideration, etc.) /liliEffectively and consistently communicating campaign plans, programs, and results with stakeholders at all levels across the organization /liliIdentifying, initiating,
and tracking progress on critical non-campaign initiatives that will benefit campaign outcomes /li /ulh3Benefits /h3ulliUnlimited paid time off /liliGlobal collaboration /liliEquity options /liliPaid parental leave /liliHome office equipment purchasing /liliPrivate Health Insurance Plans /liliFlexible work options /liliAccessible senior leadership /liliProfessional development budget /liliInternational travel opportunity /lili4% 401K match /li /ulpBe motivated to understand the challenges and ambitions of our customers, our product offering, and evolving market trends /ppBe able to perform under pressure. You can prioritize and deliver results in a demanding and fast-paced environment that requires fresh thinking and innovation /ppBe an exceptional storyteller and demand generation content producer /ppHave proven ability to set a content strategy, influence buy-in from multiple stakeholders, and activate for flawless execution against a plan /ppExcellent English skills /ppA proven track record of measuring content effectiveness throughout the funnel /ppExcellent persuasive written and verbal communications skills, including interpersonal and presentation skills /pp5+ years of content marketing experience at a B2B Saas technology company /ppStrong project management and communications skills to effectively manage multiple projects with tight deadlines, and drive alignment and execution across groups /ppExperience with data analysis tools such as Google Analytics and various content and SEO analysis tools /ppA proven track record of creating and delivering content strategies and campaigns in the European region across a variety of languages /p /p #J-18808-Ljbffr
📌 Senior Content Marketing Manager (Temporary Contract, Maternity Cover) (España)
🏢 Beyond
📍 España