04 ago
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INNOCV Solutions
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Madrid
04 ago
INNOCV Solutions
Madrid
ppWe are an international digital consulting firm specialized in driving the evolution of the business models of large and mid‑sized companies. We help our clients improve their competitiveness by connecting strategy, communication, design, technology, and data—always with a practical, impact‑oriented approach. With more than 2,000 people across different countries, we work on end‑to‑end projects: from strategic definition to implementation, measurement, and continuous optimization. Our focus is on turning data into real business decisions, not just producing reports. /p h3About The Role /h3 pWe are looking for a bBrand Manager /b to define, execute, and oversee brand strategies that ensure market positioning and growth. You will lead the brand’s identity, working across marketing, product, and communications to ensure all initiatives reflect the company’s values, vision, and mission. /p h3What do we value? /h3 ul li3+ years of experience in brand management, marketing, or advertising. /li liProven experience developing and executing brand strategies. /li liKnowledge of marketing, branding, communication, and product development. /li liStrong skills in market research, consumer insights, and competitor analysis. /li liExperience with digital campaigns, social media, and content marketing. /li liAnalytical mindset to interpret brand performance metrics (KPIs, market share, recognition, loyalty). /li liStrategic, creative, and adaptable. /li liExcellent teamwork and communication skills with internal teams and external stakeholders. /li /ul h3What Will You Do /h3 ul liDevelop and implement brand strategies, aligning all marketing initiatives with the company’s vision and values. /li liPlan and execute marketing campaigns to increase brand awareness, positioning, and value. /li liConduct market research to identify trends, opportunities, and consumer needs.
/li liOversee the brand’s visual identity and ensure consistency across all touchpoints. /li liCoordinate product launches and collaborate with product teams to ensure alignment with brand strategy. /li liManage communication strategies across digital, traditional media, events, and promotions. /li liTrack and analyze brand performance, adjusting strategies based on KPIs and market insights. /li liServe as the main point of contact for internal teams, agencies, and stakeholders regarding brand matters. /li liManage marketing budgets and resources efficiently to achieve business objectives. /li /ul h3Tools Skills /h3 ul liMarketing Branding: Strategy, brand positioning, campaign management. /li liAnalytics Research: Market research, consumer insights, Google Analytics. /li liDigital Marketing: Social media, content marketing, online campaigns. /li liSkills: Strategic thinking, creativity, analytical mindset, teamwork. /li /ul h3Nice to have /h3 ul liExperience leading cross‑functional projects (marketing, sales, product). /li liFamiliarity with brand performance tools and dashboards. /li liKnowledge of marketing automation or analytics platforms. /li /ul h3What do we offer you? /h3 pAt Alkemy, we work to help people develop their talent in a collaborative, demanding, and stimulating environment where ideas become reality. Projects with major national and international brands. A data‑driven environment where analytics, BI, media, and technology work in an integrated way. Flexibility and a hybrid work model. A team culture based on collaboration, autonomy, and continuous learning. Active participation in the evolution of our services toward more intelligent, automated, and differentiated models, with AI applied to business. /p pLoyal to our commitment with diversity and inclusion, we encourage everybody to apply, especially those belonging to underrepresented groups such as LGTBIQ+ members and those with disabilities. /p /p #J-18808-Ljbffr
📌 Brand Manager (Madrid)
🏢 INNOCV Solutions
📍 Madrid