04 ago
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Foundation Marketing
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España
04 ago
Foundation Marketing
España
ppThe GEO Specialist supports the strategy and execution of Generative Engine Optimization programs for a portfolio of B2B clients. This role works predominantly across on-site content planning and Reddit distribution (the two primary channels through which Foundation builds AI visibility) contributing to strategic engagements, content planning, and performance reporting. /p h3Key Responsibilities /h3 h3GEO Research Execution /h3 ul liResearch and document the prompts, questions, and content gaps that matter most for each client's audience and competitive position /li liSupport analysis using GEO tools such as Profound, Ahrefs, and more /li liContribute to AI visibility benchmarking — tracking how clients are cited across LLMs and the AI Search space relative to competitors /li liAssist in the development and maintenance of GEO strategies, execution scopes, and client-facing reporting assets /li /ul h3On-Site Content Planning Support /h3 ul liCreate content plans which support AI citation /li liAudit existing client content for GEO alignment and flag restructuring opportunities that could improve AI Visibility /li liCollaborate with writing and strategy teams to ensure content plans are executable and successful /li /ul h3Reddit Strategy /h3 ul liDevelop and manage Reddit strategies that build client visibility presence in the community content sources AI models reference /li liIdentify the right subreddits, content angles, and participation strategies for each client's audience and objectives /li liPlan platform-native content that earns upvotes citation — understanding what Reddit culture demands vs. what traditional marketing assumes /li liSupport the strategy which drives authentic Reddit presence including organic participation, strategic comment engagement,
and branded posts where appropriate /li /ul h3Performance Reporting /h3 ul liTrack client KPIs including AI visibility, citation share, share of voice, AI referral traffic, prompt coverage, and Reddit engagement metrics /li liContribute to regular performance reports with clear documentation of what's working, what isn't, and what to test next /li liSupport ongoing testing across content formats, subreddit selection, post framing, and content structure /li /ul h3Cross-Channel Integration /h3 ul liCollaborate with creative, SEO, and senior GEO team members to ensure Reddit and on-site activity supports broader channel strategies /li liSurface audience insights — trending topics, community sentiment, competitive signals — and feed them into client content planning /li liParticipate in client content audits and strategy sessions with a GEO and AI Visibility lens /li /ul h3How Success Is Measured /h3 h3Execution Quality /h3 ul liPost-handoff survey: senior strategists and execution teams rate brief clarity and deliverable quality 1-5 (target ≥4) /li liNo more than 1 significant rework cycle per deliverable triggered by unclear or incomplete work /li /ul h3Client Satisfaction /h3 ul liClient NPS score within 4 weeks of initial strategy delivery (target ≥8) /li liQBR question: "How confident are you in the strategic direction?" (1-5, target ≥4.5) /li /ul h3Growth Toward Strategist /h3 ul liDemonstrated expansion of skills into adjacent areas (technical SEO, social strategy, earned media) via PDP milestones /li liContribution of at least one reusable internal framework or playbook per quarter /li liAbility to contribute meaningfully to client strategy presentations within 6 months /li liShowcased presentation confidence client facing, consultative ability /li /ul h3Compensation /h3 ul liBase salary $50k-60k CAD depending on experience and location /li liVariable compensation: team performance bonus and company-wide profit-sharing /li /ul /p #J-18808-Ljbffr
📌 GEO Specialist (España)
🏢 Foundation Marketing
📍 España