ph3Overview /h3pWe’re looking for a Mid-Senior Social Media Manager to lead social strategy and execution across SportyBet, Football.com and SportyTV, with a strong focus on sports betting content, growth loops, and performance-driven social media. You’ll be responsible for making our social presence feel fast, local, relevant and high-impact, while ensuring content drives both community growth and business outcomes. This is a hands-on role with real ownership: you’ll collaborate closely with Marketing, Product, Brand, Design, Content, BI and Country teams, combining creativity with sharp performance thinking. /ph3What you'll be doing /h3ulliBuild and execute social strategies for SportyBet, Football.com and SportyTV, aligned with global brand guidelines and priorities /liliOwn the social calendar around major football moments (EPL, UCL, LaLiga, AFCON, World Cup qualifiers, etc.) /liliTranslate football and betting narratives into daily content that wins attention and drives conversation /liliContent Community Growth: Create and publish content across platforms (Instagram, TikTok, X, Facebook, YouTube Shorts, Telegram, etc.) /liliManage community engagement: comments, DMs, escalations, sentiment and moderation /liliExecute real-time/reactive content around match days, breaking news, controversies, memes and trends /liliBetting-Led Storytelling: Lead the creation of betting-first content: odds moments, accas, value angles, live betting hype, rivalries and fan banter /liliEnsure betting content is engaging, on-brand, compliant, and built to convert (without feeling generic or overly salesy)



/liliCollaborate with internal stakeholders to support key product pushes and campaigns /liliSportyTV Football.com Brand Growth: Support Sports Media storytelling through SportyTV and Football.com formats: highlights-style narratives, football culture content, commentary-driven moments, and personality-led publishing /liliHelp scale repeatable content series with strong retention and community hooks /liliCreators, Partnerships Local Relevance: Work with influencers, creators, tipsters and sports personalities to drive reach and credibility /liliSupport paid + organic campaign activations with marketing teams /liliSpot local relevance opportunities across Spanish-speaking and integral football audiences /liliReporting Performance: Track KPIs: reach, engagement, follower growth, CTR, conversions, retention, and sentiment /liliDeliver weekly/monthly reporting with insights and next actions /liliRun testing frameworks to continuously improve formats, hooks, timing and distribution /liliCross-Functional Collaboration: Coordinate with designers, editors, content creators and country teams for speed + quality /liliSupport junior teammates when needed with feedback and guidance /liliKeep workflows clean,



efficient and scalable /li /ulh3What you'll bring /h3ulli3–6+ years experience in social media (ideally within sports betting, gaming, sports media or football content) /liliStrong understanding of sports betting culture and what drives community + conversion /liliDeep football knowledge + love for the sport /liliExcellent platform instincts across TikTok/IG/X/FB/YouTube Shorts /liliConfident using analytics to improve performance and decision-making /liliStrong stakeholder management and ability to move fast in a high-output environment /li /ulpIf you're interested, we encourage you to apply! Every application is reviewed by a member of our team (AI is not used in our recruitment process), and we aim to respond within 48 hours. /ppGDPR Acknowledgement * Select... /ppSporty is committed to protecting your personal data and ensuring transparent, compliant handling of all information you provide during the application process. Your data will be processed in accordance with applicable privacy laws and retained securely. For details, please review our Privacy Policy. /ppBy checking this box, I agree to allow Sporty Group to store and process my data for the purpose of considering my eligibility regarding my current application for employment. * /ppBy checking this box, I agree to allow Sporty Group to retain my data for future opportunities for employment for up to 730 days after the conclusion of consideration of my current application for employment. /p /p #J-18808-Ljbffr

📌 Social Media Manager Madrid
🏢 Sporty Group
📍 Madrid