Iberia Brand Specialist - Madrid (Alicante (Alacant))

Iberia Brand Specialist - Madrid (Alicante (Alacant))

04 ago
|
Axis Communications
|
Alicante (Alacant)

04 ago

Axis Communications

Alicante (Alacant)

ph3WHO ARE WE /h3pAt Aliaxis, we design innovative, reliable, and sustainable solutions for fluid and energy management. Our pipe and fitting systems work seamlessly behind the scenes — delivering peace of mind to customers and end users across the globe. With operations in over 40 countries, we tackle the most complex challenges in the building, infrastructure, industrial, electrical, and agriculture sectors. But what truly drives us is our people. Our 15,000 employees bring the expertise, passion, and dedication that power everything we do. Together, we make life flow — and we're looking for talented individuals to join us on that journey. /ph3WHAT WE’RE WORKING TOWARDS /h3pWe're offering a unique opportunity to join a general Belgian company with an international and collaborative culture. Aliaxis is focused on reinforcing our operational foundations and building the agility needed to capture future growth opportunities. Through our Horizon 2030 strategy we're evolving into a more disciplined, high-performing global Group — and we're looking for talented people who want to contribute to this long-term strategic journey. /ph3ABOUT THE ROLE /h3pJob Purpose: Deploy the Marketing and Communication strategies defined by EMEA (Building, Infrastructures, Industry segments) in the local market (Iberia) providing the right content and activities for our customers, reinforcing our brands and positioning ourselves as the preferred provider in their minds to ease the purchase decision. Create or adapt content and materials to support the relationship with our distributors and with installers, to ensure our products and solutions are the best purchasing option to satisfy their professional needs. Ensure Aliaxis’ commercial brands presence in key industry events and trade fairs as key players to build our reputation aligned with our brand strategy and boost our solutions and product awareness among professional decision-makers to leverage our sales. /ph3Key Responsibilities /h3pProduct Launches and existing products support Design and/or adapt (if EMEA-driven products) the product marketing assets needed for their launch on the local market (technical documentations, packaging, content…). Create or adapt Sell in package for sales team and sell out campaign for the key audiences. Ensure the effective internal deployment of launch materials, coordinating stakeholders and ensuring all relevant internal audiences have the appropriate assets and information to successfully support the product launch. Collaborate with EMEA Marcoms teams to define Marcoms launch strategies and bring local market insights. Collaborate with Iberian Marketing teams (Trade,



Digital, Product Managers, Sales) to deploy impactful activities Contribute to launch campaigns analysis (Kpis). Annual Catalogues for all the segments and Export market Lead the annual catalogue update process, coordinating cross functional stakeholders and ensuring quality, accuracy and timely deliver. Coordinate the design, content, production and distribution with EMEA team. Propose and implement improvements of catalogues to better meet customer needs and enhance the user experience. Brand consistency and content Ensure consistency in the visual identity and proper implementation of the brands’ guidelines on the local market. Craft the best content to promote our solutions and services (videos, presentations, pictures, project case studies… ) aligned with EMEA strategy for each product category, focused on getting the most significant impact on sales. /ph3Industry events and trade exhibitions /h3pDesign and produce the booth where we participate and adapt it to each event. Coordinate product and solutions display and logistics to ensure the right availability. Coordinate the design and production of the materials used during the event (videos, catalogue, leaflets…) Coordinate different providers depending on the needs. Design and production of the booth, adapted to each event. Ensure allignment on product and solutions display with the communication goals of the events exhibitions. Coordinate the design and production of the materials used during the event (videos, catalogue, leaflets…) Coordinate different external and internal suppliers. With the support of the event specialist, coordinate all the areas to make the most of our participation: event’s goals, people involved, materials needed, and results analysis Support Key Distributors` events Support key customer events by coordinating the development and availability of marketing assets (brochures, catalogues, videos or other branded assets) /ph3Experience and Knowledge /h3pUniversity on Marketing, Communication, Business, or equivalent. Master’s degree is desirable. 3-8 years of experience in Marketing communications, product marketing, event organization of experience in Marketing Experience. English proficient Interest in technical universes.



Ability to manage cross-functional projects (from planning to execution, coordinating multiple stakeholders, timelines), prioritize issues/escalations, and engage different roles for collaboration. Proven experience working in marketing teams and coordinating creativity agencies and freelancers. Deep understanding of omnichannel strategies and branding to ensure a consistent quality experience. An eye for good copywriting. /ph3WHAT WE OFFER /h3pPrefered located in Madrid or Alicante.. A dynamic and flexible work environment that allows you to organize your workday and thrive in a collaborative setting. Ongoing training and solid growth opportunities for your professional development. A competitive compensation package, with optional employee benefits designed to maximize tax savings (including health insurance, meal allowances, transportation, and childcare, among others). /ph3ABOUT OUR WORKPLACE /h3pAliaxis is proud to be an equal opportunity employer who welcomes candidates and employees from all backgrounds. We are guided by our behaviours — We Care, We Dare, We Deliver! These reflect what we expect from each other and what you can expect from us: a culture that looks after its people, encourages you to challenge and improve, and gives you the space to make a real contribution. /ph3HOW WE WELCOME YOU /h3pFor us, equity and belonging start already at the application step: whether it's offering flexibility in scheduling interviews, or ensuring a supportive and inclusive environment, we strive to remove barriers and create equal opportunities for all applicants. Should you have specific needs, please do not hesitate to let us know and we will do our best to accommodate. #LI-GP1 /ppOur purpose is to provide solutions to global water challenges and accelerate the transition to clean energy. As a world leader in solutions, we build healthier and more sustainable cities, with smarter and more efficient agriculture and infrastructure, improving the quality of life around the world. EMEA (Europe, Middle East and Africa) is the second largest division within Aliaxis based on revenue and size. We are a customer focused, innovative provider of safe and sustainable solutions for our customers’ needs in building, infrastructure, and industry segments. Our manufacturing, supply-chain and distribution centers reach across Europe, they also provide services and support to the Middle East and Africa to fulfill customer expectations. Aliaxis EMEA is the company behind the iconic and trusted brands such as Nicoll, Jimten, Friatec and FIP, as well as many others. /p /p #J-18808-Ljbffr

📌 Iberia Brand Specialist - Madrid (Alicante (Alacant))
🏢 Axis Communications
📍 Alicante (Alacant)

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