Smadex is a leading advertising technology company founded in Barcelona in 2010 and acquired by US-based, publicly traded Entravision (NYSE: EVC) in 2018. We are one of the top mobile ad-tech companies in the world and the largest Demand Side Platform (DSP) based in Europe, with revenues over $100M and consistently growing year over year.

This position is based in Barcelona (hybrid).

Role's tasks and responsibilities:

- Own product strategy and execution for our retargeting vertical, driving innovative ideas, features, and products with leadership and decisive action, and continuously assessing new development and enhancement opportunities.
- Work closely with engineering to prioritize development, and align commercial, marketing, and operations teams on timelines and strategy, clearly defining, representing, and communicating product developments across the company.
- Set the metrics and experimentation approach for your area, making data-based decisions to decide what is shipped, monitoring results, and keeping the business relevant and competitive.
- Partner with data science and creative teams to improve audience segmentation, dynamic creatives, and attribution, ensuring re-engagement campaigns deliver measurable incremental value.
- Stay at the forefront of AdTech, retargeting and audience technologies, industry trends, and privacy regulations that shape addressability and measurement.

Role's skills and requirements:

- Technical degree in a quantitative field such as Engineering, Statistics, Mathematics, or Data Science, or related field.




- 2+ years’ experience in Product Management.
- Solid understanding of user re-engagement and the mobile measurement ecosystem (attribution, MMPs, audiences, and deep linking).
- Fluency with data. You can write SQL and work independently with data to answer your own questions.
- Demonstrated experience in hypothesis-driven learning and turning data into actionable insights.
- Excellent written communication. You write specs that hold up to technical scrutiny and need little editing before they ship.

Preferred:

- Experience in programmatic advertising, adtech, or another real-time bidding or marketplace environment.
- Familiarity with mobile attribution, MMPs, or privacy-driven measurement.

What we offer?

- The opportunity to join a highly motivated and talented team in a fun and friendly work environment.
- Competitive compensation package.
- Top location at the heart of Barcelona in a penthouse office with a rooftop terrace, barbeque, and a fully stocked fridge.
- Work from home: 2 days/week, adaptable working hours.
- Private Health Insurance.
- Professional development with a LinkedIn Learning subscription and other training opportunities.
- Meal vouchers - Ticket Restaurant monthly allowance.
- Monthly gym allowance: Choose between DiR Gym and Wellhub
- Monthly TGIF events and regular team-building initiatives.
- Fun and friendly work environment with talented marketers and engineers from over 40+ countries.
- And more!

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📌 Product Manager, Retargeting (Barcelona)
🏢 Smadex
📍 Barcelona