04 ago
|
Tamarind Intelligence
|
Madrid
04 ago
Tamarind Intelligence
Madrid
Senior Ecommerce & Performance Marketing Product Owner
Descubra exactamente qué habilidades, experiencia y cualificaciones necesitará para tener éxito en este puesto antes de enviar su solicitud a continuación.
At Quadient, we support businesses of all sizes in their digital transformation and growth journey, unlocking operational efficiency with reliable, secure, and sustainable automation processes.
Our success in delivering innovation and business growth is inspired by the connections our diverse teams create every day, with our clients and each other.
We are seeking a highly skilled Product Owner to lead the development and execution of our Ecommerce roadmap and MarTech capabilities for performance marketing. This role will work closely with the Ecommerce business team and technology teams to deliver data‑driven solutions that enhance customer experience and optimize paid media performance.
The idóneo candidate will have a strong understanding of Ecommerce platforms that drive subscription services, Customer Data Platforms (CDP), and performance marketing technologies, with a proven ability to translate business needs into actionable technical requirements and a background in the payment industry.
Your role in our future
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- Define and own the Ecommerce product roadmap, aligning with business objectives and customer needs.
- Collaborate with the Ecommerce business team to prioritize features and enhancements for the mail and supplies eShop.
- Drive conversion by implementing best‑in‑class conversion optimisation features; analytics, personalization, multi‑variant testing, offer/promotions management.
- Work closely with technology teams to ensure timely and successful delivery of roadmap initiatives.
- Drive the implementation of Customer Data Platform (CDP) capabilities to create a unified customer profile.
- Onboard audience segments into paid media platforms for targeting, retargeting,
frequency capping, and suppression to improve Cost Per Acquisition (CPA).
- Implement strategies for paid media optimization, leveraging first‑party data enriched from the CDP.
- Oversee integration of CDP with demand‑side platforms (DSP) to activate audiences for paid campaigns.
- Apply attribution models and measure ROI on paid media spend using enriched first‑party data.
- Ensure compliance with privacy regulations and data governance standards across all marketing technologies.
- Act as the primary liaison between marketing, Ecommerce, and technology teams.
- Provide guidance on best practices for performance marketing technology, including segmentation, targeting, and campaign automation.
- Monitor and report on key performance metrics, driving continuous improvement.
Your profile
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- Proven experience as a Product Owner or similar role in Ecommerce and MarTech.
- Strong understanding of E‑commerce, CDP platforms, DSPs, and performance marketing technologies.
- Knowledge and experience in finance automation and mailing products sector (not mandatory).
- Expertise in audience segmentation, identity resolution, and data‑driven marketing.
- Knowledge of content management and personalization.
- Familiarity with paid media optimization techniques (retargeting, frequency capping, suppression).
- Knowledge of attribution modeling and ROI analysis for paid campaigns.
- Excellent stakeholder management and communication skills.
- Ability to work in a fast‑paced, cross‑functional environment including stakeholder management. xqbhyrx
Quadient is an Equal Employment Opportunity Employer. We firmly believe in zero discrimination in employment on any basis, including race, color, religion, sex, national origin, age, disability, veteran or military status, genetic information, citizenship status, and any other characteristics protected by local, state, or federal law.
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📌 Senior Ecommerce & Performance Marketing Product Owner (Madrid)
🏢 Tamarind Intelligence
📍 Madrid