04 ago
|
Biomarin Pharmaceutical
|
Madrid
04 ago
Biomarin Pharmaceutical
Madrid
ppDescripción del trabajo Experteer Overview In this role you will lead regional marketing for BioMarin in Iberia (Spain and Portugal), shaping the regional strategy in coordination with the Integral Management Team. You will drive launches, multichannel campaigns, and market access initiatives, collaborating with medical, sales, and access teams. You’ll manage regional Pu0026amp; L, KPIs, and ROI, and partner with key opinion leaders and physicians to advance rare-disease therapies. This is a high-impact position in a multinational, mission-driven company. /p h3Compensaciones / Beneficios /h3 ul liCreate Regional Marketing Plan in sync with Global Management Team for Iberia launches /li liShape market dynamics, standard of care, and treatment demand in a complex market /li liCoordinate market research with key stakeholders /li liLead marketing analytics, projections, and KPI-based performance tracking /li liCollaborate with Access team to align initiatives and submissions in Iberia /li liBuild and maintain relationships with physicians, advocates, and key opinion leaders /li liEnsure local execution of global marketing priorities across medical, access, and sales teams /li liManage internal partnerships and cross-functional alignment between marketing, sales, and medical teams /li liDevelop comprehensive business plans to support market development and cost-effective operations /li liLead multi-product, multi-channel strategies (print,
digital, events, virtual) /li liOversee Pu0026L concepts and coordinate initiatives to meet goals /li liImplement ROI tools to maximize initiative impact /li liDemonstrate strong project management and leadership in a cross-functional setting /li liDrive launches and lifecycle management in Iberia /li liMonitor and optimize performance through defined KPIs and dashboards /li /ul h3Responsabilidades /h3 ul liMinimum of 10 years in Marketing and at least 5 years in the pharmaceutical industry, preferably in rare diseases or high-cost products /li liExperience launching complex products in Spanish and Portuguese markets /li liProven ability to develop lifecycle marketing strategies /li liExperience with nephrology, cardiology, genetics, neurology, and pediatric endocrinology stakeholders /li liExperience working in a multinational company and leading strategic discussions and forums /li liAbility to lead the Iberia market approach in a multicultural environment /li liFluent English and Portuguese mandatory /li liStrong planning, organizational, and communication skills /li liCollaborative mindset, leadership, problem solving, and decision making /li liPeople management and development experience /li liGood technical skills: Strategy development, Rare Disease Marketing Dynamics, Brand Development and Management /li /ul /p #J-18808-Ljbffr
📌 Senior Manager, Marketing - Iberia (Madrid)
🏢 Biomarin Pharmaceutical
📍 Madrid