ph3HR Business Partner @ Leadtech Group | International Recruitment | Team Leadership /h3 pWe are looking for a User Acquisition Paid Social Specialist to join our Marketing team focused on Apps. You will be responsible for planning, executing, and optimizing campaigns across Meta, TikTok, and other social platforms to drive user acquisition and retention for our app portfolio. This is a hands‑on performance marketing role that requires strong analytical skills, creativity, and curiosity to test, learn, and scale. You'll collaborate closely with SEM, Programmatic, Creative, Data, and Product teams to ensure we hit growth and profitability goals. /p h3What You'll Do /h3 ul liPlan, launch, and optimize Paid Social campaigns across Meta, TikTok, and emerging networks. /li liManage daily campaign operations, ensuring spend efficiency and alignment with CAC, ROAS, and LTV targets. /li liWork with the Creative team to brief, test, and iterate ad assets and messaging. /li liConduct structured A/B tests on creatives, audiences, and bidding strategies to drive incremental performance. /li liAnalyze campaign data to extract insights and build optimization hypotheses. /li liCollaborate with Data Martech to refine attribution models and reporting accuracy. /li liMonitor market trends, platform innovations, and algorithm updates to identify new opportunities. /li liSupport budget pacing, forecasting, and reporting across multiple apps and geographies. /li /ul h3Requirements /h3 ul li5+ years of hands‑on experience managing Paid Social campaigns (Meta Ads Manager and TikTok Ads required; other platforms a plus). /li liProven track record of managing mid‑to‑large budgets (€200k‑1M+/month) and achieving measurable growth results. /li liStrong analytical mindset,



comfortable with Excel/Sheets and analytics tools (Appsflyer, RevenueCat, Looker, etc.). /li liUnderstanding of mobile app marketing, especially metrics like CPI, ROAS, LTV, retention, and payback period. /li liExperience working with creative testing frameworks and performance‑driven storytelling. /li liProactive, detail‑oriented, and eager to experiment and learn. /li /ul h3Benefits /h3 ul liGrowth and career development: flexible career path, personalized internal training, and an annual budget for external learning. /li liWork‑life balance: flexible schedule with flextime, the option of full remote or Barcelona office, free Friday afternoons, and a 35‑hour workweek in July and August. /li liComprehensive benefits: competitive salary, full‑time permanent contract, top‑tier private health insurance (including dental and psychological services). /li li25 days of vacation plus birthday off, flexible vacation options with no blackout days. /li liUnique perks: free coffee, fresh fruit, snacks, a game room, rooftop terrace with Mediterranean views, ticket restaurant, nursery vouchers paid directly from gross salary. /li /ul h3Role Details /h3 ul liSeniority: Mid‑Senior level /li liEmployment type: Contract /li liJob function: Business Development and Sales /li liIndustries: Technology, Information and Internet /li liLocation: Barcelona, Spain (versátil remote or on‑site) /li /ul pLeadtech is an Equal Employment Opportunity (EEO) Employer, encouraging applications from people with diverse backgrounds, interests, and personal circumstances. All applicants are welcome regardless of race, gender, age, religion, nationality, sexual orientation, and/or disabilities. Our team values high energy, skills, and a willingness to contribute to a great project. /p /p #J-18808-Ljbffr

📌 User Acquisition Specialist Apps (España)
🏢 Leadtech Group
📍 España