Marketing Data Analyst (Valencia)

Marketing Data Analyst (Valencia)

04 ago
|
MATCH Hospitality
|
Valencia

04 ago

MATCH Hospitality

Valencia

ppThe Byrom/MATCH group operates hospitality, accommodation and ticketing programmes at major global sports events. The objective of the Group Digital Data Analyst is to transform group-wide web and digital data into insights, and insights into actions. /p pThe Digital Data Analyst will collaborate with Marketing, Sales and IT teams to ensure our analytics foundation not only enables precise measurement today, but also evolves to meet the next generation of commerce-agentic, conversational, and AI-driven. /p h3Responsibilities /h3 ul liOverseeing governance and implementation of analytics tools ensuring consistent taxonomy and event standards across platforms. /li liDefining and executing a holistic digital analytics vision. /li liDeveloping, maintaining, and distributing key performance reports and dashboards. /li liPresenting analytical findings in a clear and actionable way, helping translate data into strategic recommendations. /li liUnderstanding customers' behaviours, preferences and intent to purchase. /li liTurning insights into action that optimizes customer experience, conversion, and engagement. /li liEmbedding a collaborative test-and-learn culture that drives continuous improvement in digital experience and conversion. /li liProviding deep-dive analyses into friction points, funnel performance, and engagement patterns to guide prioritization. /li liBridging the gap between marketing actions and web analytics, and CRM insights in Salesforce.



/li /ul h3Qualifications /h3 ul liEvent experience and an understanding of the sales cycle of major sporting events. /li liEcommerce experience with expertise in UX and web journeys that drive conversion. /li liExpertise in cross-platform analytics, attribution modelling, and journey analysis. /liliExtensive experience with GA4, Tag Manager, Looker etc. /li liCuriosity and adaptability for emerging areas like conversational commerce, AI-based personalization, and privacy-centric analytics. /li liExcellent communication and storytelling skills, able to bridge technical detail with strategic clarity. /li liA commitment to working inclusively and collaboratively in a integral, cross-functional environment. /li liAn events mindset with a passion and enthusiasm to deliver the highest standard in events management. /li liAn ability to adapt to changes and handle multiple tasks simultaneously. /li /ul h3What We Offer /h3 ul li25 days of annual leave. /li liPaid sick leave from day one. /li liCompany pension scheme with contributions. /li liEmployee Assistance Program. /li liCompany bonus scheme for successful project delivery. /li /ul h3Seniority level /h3 pEntry level /p h3Employment type /h3 pFull-time /p h3Job function /h3 pInformation Technology /p pHospitality /p pReferrals increase your chances of interviewing at MATCH Hospitality by 2x /p pWe’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. /p /p #J-18808-Ljbffr

📌 Marketing Data Analyst (Valencia)
🏢 MATCH Hospitality
📍 Valencia

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