ph3Job description /h3pbLead the next stage of one of Europe’s most visible real estate media platforms. /b At Drumelia, social media is not a supporting marketing channel. It is one of the core ways people discover our brand, build trust in it, and engage with the world of luxury real estate. /ppThis role is designed for someone who wants to build, not maintain. You will lead the strategy, direction, and evolution of our content across every major platform, including Spain’s most-followed real estate Instagram account with more than 200,000 followers and Europe’s most-subscribed real estate YouTube channel. /ppYou will define what we publish, who we create it for, where it belongs, and why it matters. Working closely with leadership, marketing, sales, and production, you will shape the next chapter of Drumelia’s content strategy while building and developing a growing social media and content team. /ppThis is a demanding role with significant ownership. We are looking for someone who challenges assumptions, brings new ideas, takes responsibility, and raises the standard of everything we produce. /ppBased at our headquarters in Marbella, you will have access to some of Europe’s most exceptional properties, a highly engaged audience, and a platform with enormous potential for further growth. /ph3THE ROLE /h3pYou will lead the strategy and execution of Drumelia's social media and content ecosystem, transforming our properties, expertise, people, and daily activity into meaningful content that strengthens our brand, grows our audience, and supports business objectives. /ppThis role combines strategic thinking with hands‑on leadership. As the department grows, you will build processes, develop the team, and continuously improve the quality, consistency, and commercial impact of everything we publish.



/ph3KEY RESPONSIBILITIES /h3ulliLead the strategy and direction of all Drumelia social media channels /liliDefine content priorities, target audiences, distribution channels, and publishing strategy /liliDevelop new content concepts, recurring series, campaigns, and creative formats /liliTurn our properties, people, expertise, and daily activity into engaging, high-value content /liliContinuously improve our existing content, creative standards, and production workflows /liliLead, mentor, and develop the social media and content team as it grows /liliCoordinate internal creators, editors, external production partners, and freelancers /liliWork closely with leadership, marketing, and sales to align content with business priorities /liliMonitor performance, identify opportunities, and use insights to continuously improve results /li /ulh3REQUIREMENTS /h3ulliThree to five years of relevant experience leading social media and content, ideally within a premium, luxury, or aspirational brand /liliA proven track record of significantly growing or transforming a brand's social media presence /liliStrong strategic thinking combined with a willingness to be hands‑on when needed /liliLeadership skills with the ability to organise people, priorities, and production /liliExcellent understanding of what makes content distinctive, relevant, and engaging /liliStrong knowledge of social media platforms, emerging formats,



and content trends /liliA natural feel for luxury aesthetics and premium brand storytelling /liliUnderstanding of how to build an engaged community, not simply increase follower numbers /liliCommercial awareness and an understanding of how content generates trust, leads, and business results /liliExcellent communication skills and professional English /liliFull‑time availability to work from our Marbella headquarters /li /ulh3WHAT WILL MAKE YOU SUCCEED /h3pYou are a builder, not a caretaker. /ppYou take ownership before being asked. You challenge existing ideas with thoughtful alternatives. You turn ambitious goals into practical plans and consistent execution. /ppYou care about quality, speed, and results equally. You continuously look for better ways of working, inspire those around you, and help raise the standard of everything your team creates. /ph3WHAT WE OFFER /h3ulliThe opportunity to shape the future of one of Europe's leading luxury real estate media platforms /liliDirect collaboration with company leadership and influence on strategic decisions /liliAccess to exceptional properties, people, stories, and production opportunities /liliAn established audience and platform with significant room for further growth /liliThe opportunity to build and lead a growing social media and content department /liliA clear career path as both the company and the team continue to expand /liliA full‑time, in‑office position at our new Marbella headquarters /liliThe opportunity to build both your career and your life in Marbella /li /ulpWe are not looking for someone to manage what already exists. We are looking for someone capable of helping us decide what comes next. /ph3Your profile /h3h3Why us? /h3 /p #J-18808-Ljbffr

📌 Head of Social Media & Content (San Pedro Alcántara)
🏢 Drumelia Real State
📍 San Pedro Alcántara