Overview

Executive Head of Infrastructure for Southern Europe West & Africa, responsible for leading commercial activities in the region, achieving short and long term sales goals, and driving Hempel’s Double Impact strategy.

Responsibilities

- Develop and execute a sales strategy to secure current customer growth and new customer acquisition.
- Partner with Commercial Excellence, Marketing, Key Account Management, and Solution Management to implement Double Impact strategy activities.
- Lead the activities across 10+ countries (France, Spain, Portugal, Morocco, Africa) ensuring the Sales Team meets financial and operating objectives.
- Manage profitability and legal signatory responsibilities for selected entities.
- Establish vision, review policies (pricing, product mix, brand portfolio) and refine strategies.
- Monitor sales performance, forecast regional volume allocation, pricing and revenue, and adjust strategies as needed.
- Implement pricing and profitability strategies while maintaining company profitability.
- Transform selling activities, including customer classification and pipeline management.
- Ensure compliance with Hempel procedures and policies.
- Represent and protect local legal entities in the area, serve on boards as needed.
- Oversee people management: develop, coach, evaluate and grow the sales team.
- Guide talent philosophy, manage KPIs,



performance reviews and talent development.
- Lead customer engagement initiatives, sustain high satisfaction and address complaints.
- Drive cross‑functional collaboration and operational efficiency.
- Collect and analyse data, track KPIs, dashboards, Net Promoter Score (NPS‑C), and produce action plans.

Qualifications
- 7+ years of progressive people management experience, including managing managers.
- 10+ years of proven experience in Customer Services, Sales, or Marketing roles.
- Strategic organizational planning experience.
- Experience in one or more of the geographies covered (Southern Europe West & Africa) is advantageous.

Education
- Bachelor’s degree (preferred MBA or related master’s program).

Skills & Traits
- Fluency in English;
additional proficiency in French, Spanish, or Portuguese.
- Quality orientation with experience working to quality standards.
- Ability to work under high pressure while meeting aggressive deliverables.
- Organized, deadline‑oriented, versátil and adaptable to change.
- Strong computer skills: ERP (Microsoft preferred), MS Office (Advanced Excel & PowerPoint), CRM Software.
- Excellent cross‑functional communication and collaboration skills. xhfqzwm
- Proactive, creative, innovative mindset.

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📌 Director, Infrastructure, Southern Europe West & Africa (Madrid)
🏢 Hempel Paints Kuwait Company W.L.L.
📍 Madrid