Tap CXM is a leading customer experience management consultancy dedicated to helping businesses transform and optimise their customer engagement strategies. Our team of experts leverages innovative technologies and strategic insights to drive personalised and impactful customer experiences. We partner with clients across various industries to deliver exceptional CXM solutions that create lasting customer relationships.

Role Overview

As a Braze TechConsultant, you will work closely with our clients to understand their business requirements and provide technical solutions using the Braze platform, as well as creating, managing, and optimising Braze campaigns to enhance customer engagement, retention, and conversion. You will be responsible for the successful implementation, configuration, and ongoing optimisation of Braze for our clients, ensuring they achieve their marketing and customer engagement goals.

Responsibilities

Client Engagement

- Collaborate with clients to understand their business objectives and technical requirements.
- Conduct technical discovery sessions to gather client requirements and translate them into actionable solutions.
- Provide technical guidance and best practices to clients to help them leverage the full capabilities of the Braze platform.

Implementation and Configuration

- Lead the implementation and configuration of Braze for new clients, including setting up data integrations, user segmentation, messaging channels, and automation workflows.
- Work with clients to design and implement custom solutions using Braze's APIs and SDKs.
- Troubleshoot and resolve any technical issues during the implementation process.

Campaign Creation and Management

- Design, build, and execute multi-channel marketing campaigns using Braze.
- Develop personalised and segmented campaigns based on user behaviour, preferences, and data insights.




- Implement A/B tests to optimise campaign performance.
- Use Braze’s analytics tools to track and measure the success of campaigns.

Optimisation and Innovation

- Continuously monitor client performance and usage of Braze, providing recommendations for optimisation.
- Stay up-to-date with the latest features and updates to the Braze platform, ensuring clients are informed and can take advantage of new capabilities.
- Collaborate with the product team to provide feedback and suggest enhancements based on client needs.

Qualifications

- Proven experience as Braze Consultant or similar role, with hands‑on experience in designing, implementing, and maintaining Braze solutions.
- Strong experience in Braze campaign building and optimisation.
- Experience with RESTful APIs and webhooks.
- Knowledge of marketing automation best practices, CXM strategies, and digital marketing trends.
- Excellent problem‑solving skills, attention to detail, and ability to work effectively in a fast‑paced, collaborative environment.
- Exceptional communication and interpersonal skills, with the ability to present technical concepts to both technical and non-technical stakeholders.
- Braze certification is a plus.
- Bachelor's degree in Computer Science, Information Technology, Marketing, or a related field would be preferable.
- A competitive salary linked directly with experience.
- Fully funded private healthcare scheme.
- 25 days holiday each year, plus bank holidays.
- We operate a number of other benefit schemes that include, ticket restaurant, transport and education.
- Hybrid and adaptable working.
- Professional development opportunities and ongoing training in Braze and CXM technologies.
- Dynamic and inclusive work environment that values creativity, innovation, and teamwork.
- Opportunity to work with diverse clients and industries, contributing to meaningful CXM initiatives.

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📌 Braze Tech Consultant (Barcelona)
🏢 Tap Cxm
📍 Barcelona