Location: BarcelonaReports to: Chief Marketing OfficerBsport is the world’s leading management platform for boutique fitness and wellness studios. Trusted by 3,000+ studios worldwide, bsport helps studios manage bookings, memberships, payments, marketing, and reporting in one place so they can focus on building strong communities and growing their business.After raising €30m in Series B funding, we are accelerating our growth and expanding internationally. We are looking for a Head of Growth Marketing who wants ownership of the full growth funnel and is excited to help shape the next stage of bsport’s growth.About the roleOwn and scale the growth funnelDecide how much budget is needed and where it should be allocated based on performance and growth targetsDrive inbound pipeline growth from awareness to demo bookingsBuild and improve acquisition strategies across paid, organic, and partner channelsImprove conversion rates and overall funnel efficiencyTrack funnel performance from traffic to MQL to closed dealsBuild an efficient channel mix paid acquisitionIdentify the channels that matter most for bsport’s growthUse data as your main guide, run daily, weekly, and deeper analyses to uncover opportunitiesManage performance marketing across channels such as Google Ads, SEO, GEO, Meta, LinkedIn, and new platforms worth testingSet up a clear test and learn approach and run continuous experiments to improve performanceWork closely with external agencies, provide clear direction,



and hold them accountable for resultsRun experiments and improve performanceApply a structured approach to testing and experimentation across campaigns and channelsTurn insights into clear actions and improvements that can be shared across teamsCollaborate across the businessWork with Product Marketing to turn positioning into strong campaignsPartner with the Content team to create content that supports brand awareness, demand generation, and lead generationCollaborate with Sales and RevOps to improve lead quality and pipeline conversionWork with the Partner Manager to drive growth through the partner ecosystemBuild scalable growth infrastructureEnsure reliable tracking and attribution across the funnelMaintain clear reporting on growth metrics and campaign performanceWhat we are looking for5+ years of experience in growth marketing, demand generation, or performance marketing in B2B, SaaS, or a focused B2C sectorA strong sense of ownership and focus on resultsAnalytical thinking and curiosity about what drives performance, with the ability to use data to understand what is happening and the why behindHands‑on experience running paid campaigns on Google, social platforms or any other platformsA strong customer mindset and the ability to step into the customer’s perspective when evaluating campaigns, landing pages, creative assets, or contentComfort moving between strategy and executionStrong prioritization skills based on the impact vs required effort.Collaborative approach and clear communication when working with different teamsCuriosity and willingness to learn, test new ideas, and step outside your comfort zoneWhy this role could be a great fitYou want ownership of the marketing growth funnelYou enjoy wearing different hats and learning through doingYou are motivated by building things and seeing the impact of your workYou like thinking strategically and getting hands‑on to make things happenYou want experience working across multiple international marketsYou will play a central role in how bsport grows, working closely with leadership and having clear visibility on the impact of your work.Your ideas are welcome here. What matters most is turning them into clear plans and making them happen.#J-18808-Ljbffr

📌 Head Of Growth Marketing (Eixample)
🏢 bsport
📍 Eixample