03 ago
|
Edreams
|
Barcelona
Experteer Overview As Brand, SEO u0026amp; Social Media Specialist, you will help grow Liligo’s organic visibility and maintain a clear, useful brand voice across channels. You’ll coordinate content production with the SEO Lead and marketing team, adapt content for social formats, and ensure consistency with editorial guidelines. You’ll publish and optimize content in the CMS, leveraging AI tools to accelerate output while keeping editorial quality. This role places you at the intersection of content, SEO, and social, shaping travel content for the French market in a cross-functional, fast-paced environment.Compensaciones / Beneficios
- Contribute to editorial calendar for Liligo Magazine, SEO pages, landing pages and external touchpoints
- Coordinate daily content production based on SEO Lead and marketing priorities
- Maintain Liligo tone of voice, editorial guidelines and brand positioning across content
- Review and improve existing content for quality and relevance
- Write, edit and proofread digital content (blogs, travel guides, SEO pages, newsletters, social copy)
- Adapt content into social formats for Instagram, TikTok, Facebook, Pinterest, LinkedIn
- Support CRM/newsletter content ensuring tone and visual consistency
- Transform travel insights into engaging traveler content
- Create SEO-oriented content (articles, guides, destination pages)
- Publish and integrate content into the CMS with proper formatting
- Track performance and adjust content priorities with SEO Lead
- Create visual assets to support content distribution (socials, banners, stories, short videos)
- Use Canva/CapCut or similar for daily content assets; collaborate with designers for larger campaigns
- Monitor KPIs (organic traffic, engagement, newsletter performance)
- Use Google Search Console, SEMrush, GA4 or dashboards to analyze and improve content
- Leverage AI tools to streamline workflows while maintaining editorial qualityResponsabilidades
- 2 to 4 years of experience in content marketing, digital content, copywriting or SEO content
- Native-level or fully bilingual French writing skills
- Good English written and verbal communication
- Solid understanding of SEO content best practices and CMS publishing (WordPress or similar)
- Familiarity with Google Search Console, SEMrush or GA4 is a plus
- Ability to adapt content for social formats and maintain brand voice across channels
- Experience with social media content creation; advanced design/video editing is a plus
- Comfort with Canva/CapCut or similar for visuals; AI tools for brainstorming and variations welcome
- Autonomous, organized, creative, detail-oriented; collaborative with SEO,brand, CRM and marketing teams
- Open to learning and applying AI tools to improve workflowsRequisitos principales
- Prime Plus membership
- adaptable benefits and bonuses
- birthday day off
- relocation support
- equipment lifecycle program
- Coursera access
📌 Brand, Seo & Social Media Specialist - (Hybrid) (Barcelona)
🏢 Edreams
📍 Barcelona