**Job title: General Lead - MR**

+ _Location: Barcelona, Spain._

**_About the job_**

_At Sanofi, we chase the miracles of science to improve people’s lives.

We believe our cutting-edge science and manufacturing, fueled by data and digital technologies, have the potential to transform the practice of medicine, turning the impossible into possible for millions of people._

_Our Hubs are a crucial part of how we innovate, improving performance across every Sanofi department and providing a springboard for the amazing work we do.

Build a career and you can be part of transforming our business while helping to change millions of lives._

_Currently, Sanofi has the most robust pipeline and forthcoming product launches in the company’s history.

The GTMC organization is charged with delivering best-in-class capabilities to bring speed and increased value to commercial operations.

It will refine priorities across products, markets, and the pipeline through dynamic resources allocation and efficiencies.

Silos between business units and duplicative and overlapping resources will be replaced with standardized processes and tools.

Operating with a One Sanofi mindset and entrepreneurial spirit, GTMC will accelerate and improve key capabilities to do more with less and facilitate the best-informed strategic decision making across the organization._

_The GTMC organization aims to:_

+ _Centralize Go-to-Market operational tasks across GBUs_
+ _Standardize best in class capabilities, strengthen global support, and implement a better vertical reporting structure within GTMC from local to global_
+ _Define ways of working, bringing clarity on the interactions across GBUs, Digital, and Commercial executional support teams from Sanofi hubs to optimize process excellence and efficiency_

_The_ **_Global Lead - Market Research_** _(MR) is responsible for providing market and customer insights through the execution of market research that will help drive key strategic and tactical decisions across Sanofi with a focus on the_ **_Pharma portfolio (GenMed and Speciality Care)_** _.

As a member of the Insights and Analytics (I&A;) team, this individual will be an integral strategic partner to Sanofi Commercial leadership, leading the development & application of cutting-edge market research methodologies to achieve the full potential of the Sanofi’s expanding portfolio.._

**_Responsibilities_**

_Key Responsibilities include, but not limited to:​_

+ Design and execute a Market Research strategy with methodologies aligned to business goals, efficiency, and cost parameters
+ Drive innovative use of insights to inform marketing decisions, from high-level strategic tradeoffs to operational execution
+ Deliver strategic, audience-tailored insights that empower Vaccine Asset Commercial teams




+ Provide strategic guidance and ad-hoc support to Sanofi Commercial teams and the I&A; organization
+ Actively contribute to brand planning by grounding commercial/brand strategy in market research insights
+ Partner with other support functions (forecasting, analytics, competitive intelligence) to deliver integrated insights
+ Build strong agency partnerships to ensure reliable, high-quality research and seamless process flow
+ Stay current on emerging market research methodologies and vendors
+ Specialize across multiple therapy areas, collaborating with peer Leads to avoid duplication of effort
+ Participate in commercial meetings, proactively surfacing business questions that market research can address
+ Present market research insights to Senior Leadership
+ Select the right vendor for each project based on business objectives
+ Ensure all projects comply with relevant policies, including procurement and SOPs
+ Coordinate vendors throughout the research process, contributing business/brand expertise to fieldwork materials and reports
+ Sign off on final fieldwork materials and reports, incorporating input from all relevant stakeholders
+ Create engaging, innovative deliverables (e.g., avatar presentations) with clear calls to action for stakeholders
+ Lead and develop market research team members as needed

**_Education Requirements_**

+ _Bachelor’s degree required; advanced degree (MBA, MS, MD, PhD) preferred_

**_Skills and Competencies_**

+ _A minimum of 7+ years of experience in pharmaceutical market research; equivalent combination of education (MS / MBA / PhD) and / or relevant consulting experience may be considered_
+ _Strong understanding of all types of market research methodologies, with experience of conducting both quantitative and qualitative market research from end-to-end, including strong quantitative analytical skills, data analysis and statistics_
+ _Strong strategic thinking ability, with deep understanding of the life-sciences industry_
+ _Demonstrated ability to drive to deadlines, balance competing priorities, and ensure high quality_
+ _Experience leading and developing high functioning teams_
+ _Experience across global, regional, local roles strongly preferred_
+ _Knowledge and experience with pharmaceutical data sources (e.g., prescription and sales data, patient claims data, promotional audits) preferred_
+ _Product launch experience preferred_
+ _Experience working directly within or partnering with related functions including new product planning, marketing, value & access) preferred_

**_Soft Skills_**





+ _Effectively and confidently communicate to various audiences, including senior leadership_
+ _Synthesize complex ideas to simple_
+ _Develop brand implications from market research findings, not just a summary of the data_
+ _Strong learning agility and high degree of curiosity_
+ _Strong focus on detail, accuracy, and ability to solve problems through analytical reasoning_
+ _Strong work ethic and personal motivation_
+ _Ability to think strategically in an ambiguous environment and flex and pivot as the business requires_
+ _Demonstrated EQ and leadership skills_

#LI-Hybrid #BarcelonaHub #SanofiHubs

**Pursue** **_progress_** **, discover** **_extraordinary_**

Better is out there.

Better medications, better outcomes, better science.

But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen.

So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t;=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !

The salary range for this position is :€49.600,00 - €66.133
Final compensation will be determined based on demonstrated experience, skills, location, and other relevant factors.

Employees may be eligible to participate in Company employee benefit programs.

We are an R&D; driven, AI-powered biopharma company committed to improving people’s lives and creating compelling growth.

Our team is guided by one purpose: we chase the miracles of science to improve people’s lives.

We want to build a healthier, more resilient world, and turn the impossible into the possible by discovering, developing, and delivering medicines and vaccines for millions of people around the world.

Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)

Start a career that makes a difference.

Reinvention is in our DNA.

It’s what drove our evolution from a small French enterprise to one of the world’s leading biopharma companies.

Whether it’s using AI to shorten drug-discovery times or building trust in healthcare, you could be helping our teams make life better for patients, partners, and communities.

This is where you grow your career.

We open the door for you to explore new opportunities, push your limits, and connect with people who are driven by a shared purpose: we chase the miracles of science to improve people’s lives.

Required Skill Profession

Other General

📌 Global Lead MR (Barcelona)
🏢 Sanofi Group
📍 Barcelona