01 ago
|
Publicis Media
|
España
01 ago
Publicis Media
España
Experteer Overview
In this role you will lead end-to-end SEO strategy and client engagements, directing technical, content, and analytics initiatives to drive organic growth.
You will collaborate with cross-functional teams to deliver integrated campaigns aligned with client goals, while staying ahead of AI-driven search trends.
You’ll influence senior stakeholders with data-driven recommendations and scale SEO programs across national and international accounts.
This is a strategic, impact-focused position within Publicis Groupe’s collaborative environment.
Compensaciones / Beneficios
• Define, plan, and execute SEO strategies for national and international clients.
• Manage end-to-end SEO campaigns with objectives, timelines, and KPIs.
• Develop SEO roadmaps aligned with business goals.
• Perform advanced keyword research and search intent analysis to identify growth opportunities.
• Analyze market trends and competitor strategies.
• Lead technical SEO, content, website architecture, and indexability audits.
• Develop content optimization strategies for traditional and AI-powered search.
• Design digital authority, link building, and Digital PR strategies.
• Monitor evolving search landscape including Google AI Overviews, LLMs, GEO, and emerging SERP features.
• Prepare executive performance reports and recommendations for clients.
• Serve as primary point of contact for strategic client accounts and ensure proactive communication.
• Identify commercial growth opportunities through upselling and cross-selling.
• Collaborate with Paid Media, Data,
Analytics, Content, UX, Development, and Strategy teams.
• Drive SEO team innovation by adopting new methodologies and tools.
• Mentor and train junior/mid-level SEO specialists.
Responsabilidades
• 7+ years of SEO experience, preferably in an agency or digital consultancy.
• Proven experience leading SEO strategies across multiple industries.
• Experience managing client accounts and acting as primary client contact.
• Ability to develop business-driven SEO strategies.
• Strong experience conducting technical and content SEO audits.
• Advanced knowledge of Technical, On-Page, and Off-Page SEO.
• Experience with large-scale websites and complex SEO projects.
• Proficiency with SEMrush, Ahrefs, Sistrix, Screaming Frog, Google Search Console, Google Analytics 4, Looker Studio.
• Understanding of how Large Language Models reshape the search ecosystem.
• Advanced Microsoft Excel skills.
• Excellent analytical skills with data-driven recommendations.
• Outstanding communication, negotiation, and presentation skills.
• Ability to manage multiple projects in a fast-paced environment.
• C1 level of English (mandatory).
• Experience coordinating teams and mentoring SEO professionals.
Requisitos principales
• Adaptable Benefits (Coverflex)
• Growth opportunities and training
• Free online training via Marcel (Linked
In Learning, Udemy)
• Partner certifications (Meta, Google, Amazon)
• Work from anywhere (6 weeks) via #Work
Your
World
• Well-being initiatives
📌 SEO Senior Manager (España)
🏢 Publicis Media
📍 España